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Avatar - Harvard Business Review
Avatar - Harvard Business Review

What Maslow’s Hierarchy Won’t Tell You About Motivation

Harvard Business Review - Susan Fowler

At some point in their careers, most leaders have either consciously — or, more likely, unwittingly — based (or justified) their approach to motivation on Maslow’s Hierarchy of Needs. Maslow’s idea that people are motivated by satisfying lower-level needs such as food, water, shelter, and security, …

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