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What Happened When Linkin Park Asked Harvard for Help with Its Business Model

What Happened When Linkin Park Asked Harvard for Help with Its Business Model

Harvard Business Review - Kiel Berry

How do musicians make money today? Album sales are down 14%, single downloads are down 11%, and only the streaming services are up, 28%. Technology has forced music artists to completely rethink the way they approach their businesses. We’ve all had to adapt. The most successful artists in this new …

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