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The Most Common Mistake People Make In Calculating ROI

The Most Common Mistake People Make In Calculating ROI

Harvard Business Review - Joe Knight

Your company is ready to make a big purchase — a fleet of cars, a piece of manufacturing equipment, a new computer system. But before anyone writes a check, you need to calculate the return on investment (ROI) by comparing the expected benefits with the costs. Analyzing ROI isn’t always as simple …

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