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Tom Ogaranko
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How CSR Managers Can Inspire Other Leaders to Act on Sustainability

How CSR Managers Can Inspire Other Leaders to Act on Sustainability

Harvard Business Review - Christopher Wickert and Frank G.A. de Bakker

Many companies care about corporate social responsibility (CSR). But putting it into practice requires more than CEO speeches and company policies; managers and employees have to be on board, so that initiatives can be implemented and momentum for CSR can be sustained. Our research found that CSR …

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