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Jamie Moss
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Avatar - Harvard Business Review

Draw Your Elevator Pitch

Harvard Business Review - Deborah Mills-Scofield and Liza Donnelly

Cartoons force us to distill and prioritize our value proposition down to its simple essence – the real reason customers need what we’re offering. The exercise of fitting our values into a single, simple drawing forces us to question assumptions, listen to our targeted customers, and get to the …

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