Guo Ji

115 Added | 2 Magazines | 3 Followers | @GuoJi2017 | From China, Studies Marketing in U.S and Sweden

Paytm Is India’s Latest Unicorn Startup As It Raises $200 Million From Alibaba, SAIF Partners

India's Paytm has raised $200 million from China's Alibaba Group Holding and venture capital fund SAIF Partners to expand its online retail business …

Venture Capital

Parent’s hot stock tip leads to $24M in Snapchat IPO riches for high school

A California high school raked in millions by investing in Snapchat back when few people had heard of the app — thanks to one teenage girl who …

A tiny London firm run by a couple of 30-somethings won a slice of Snap's IPO at the last minute

Drew Angerer/Getty Snap Inc. just raised a greater-than-expected $3.4 billion in the largest US tech initial public offering in over two years.<p>Given that the typical IPO raises less than $500 million, pulling off a sale of this size takes a lot of work. Naturally, Snap drafted some heavyweight …

Snap Inc.

Snap IPO Launches VC Firm Into Valley Elite

Venture capital is a notoriously clubby industry, with an elite bunch of firms generating the majority of financial returns. Sequoia Capital, founded …

Venture Capital

How to Turn Your Personal Blog into a Business

Everybody and their brother has a blog these days. And everybody wants to turn their blog into a gold mine.I remember the day I started my blog.I was …

Marketing

How to Organize Your Content and Immediately Improve Your Marketing Results

<i>If you’re a B2B marketer who produces loads of content, you likely have important marketing files scattered across your company. Here’s why you</i> …

Marketing

Does Facebook advertising even work a lick?

<i>Mark Duffy has written the Copyranter blog for 11 years and is a freelancing copywriter with 25-plus years of experience. His hockey wrist shot is</i> …

Top Strategies to Be Seen on Social Media

Discover Leading Strategies to Help Your Company Stand Out on Social Media<p>The key to success in social media is not to be everywhere at once or to be the loudest in the room but to be present where your buyers are.<p>In my last article, I wrote about mistakes to avoid in your social media marketing …

Marketing

The Secret to Becoming Known: Best-Selling Author Mark Schaefer on Marketing Smarts [Podcast]

There's no shortage of advice on how to succeed in business (and in life): "put yourself out there," people will say. "Promote yourself." But how</i> …

Small Business Marketing Should Focus on Authenticity

Spend any time researching marketing trends and tactics for 2017, and you’ll see the words ‘genuine’ and ‘authentic’ over and over. Today’s marketing …

Why Middle America Can Be Better for Entrepreneurs Than Silicon Valley

My venture capital firm is doubling-down on one particular geography: the greater Pittsburgh area. Here's why.<p>When considering the future of technology and innovation in America beyond Silicon Valley, most people think about a robust scene in New York or Boston.<p>Yet when I look harder at where some …

Venture Capital

The Driving Force Behind Australia's Growing Startup Ecosystem

There’s this thing called inspiration. Common symptoms include unfamiliar zeal, unquenchable passion, and unprecedented ambition. You’ve either experienced it first hand or heard about it from someone who has. By definition, inspiration motivates people to change their behavior in order to …

Australia

A new way for founders to connect with the right VCs

A young Silicon Valley venture firm is taking the wraps off a piece of software that it says makes it a cinch for founders to figure out which VCs are worth approaching, based on stage, sector, and a variety of other factors.<p>It’s called Signal, and it’s the first project of NFX Guild Labs, an …

Microsoft and Airbus Just Got Drone Fever

The venture capital arms of Microsoft and Airbus are betting that the business of drones will one day soar.<p>AirMap, a startup specializing in software …

Snap IPO boils down to one question: Do you trust Evan Spiegel?

Investors in the coming initial public offering of Snap Inc. will buy into an unprecedented corporate governance structure that won’t give them a …

Why you should consider joining a startup community

Swanky offices, collaborative teams, and fun work environments usually describe a startup. But before startups can even reach this point, they …

Entrepreneurship

How Self-Driving Startup Embark will Transform the Trucking Industry

Today marks an exciting milestone for the autonomous driving industry. Embark is officially launching, unveiling its self-driving truck to the world. …

China considers faster IPO process for country’s biggest tech firms

(<i>Reuters</i>) — China’s securities regulator is considering offering a shortcut for some of the country’s largest technology companies to list their shares, allowing them to jump a long line of applicants and boost domestic bourses, according to six people with knowledge of the proposals.<p>The sources …

China

Here are the startups pitching at the MWC TechCrunch Meetup next week

TechCrunch is holding a Mini-Meetup during Mobile World Congress, on Tuesday Feb. 28. We will hold a “Pitch-Off” of startups at the event.<p>Tickets are sold out but you can go on the waiting list here.<p>You can apply to pitch your Barcelona-based startup here.<p>We’ve selected nine great startups to …

Lifestyles of the rich and tech-savvy: 11 celebs who invest in startups

It’s Oscar weekend. A time when Hollywood buzzes with talk of fashion faux pas, who will win big, and… tech?<p>The technical aspect of the 89th annual Academy Awards has come to pass and the Academy has already recognized innovations in film with its Scientific and Technical awards. However, with the …

Jared Leto

This Technology Makes Riding a Bike Indoors a Lot Less Awful

For decades, cyclists hoping to stay fit through the winter have been presented with the same choice: bundle up and brave the elements or resign …

Cycling

Getting PR Right in the Age of Social Media

Public Relations (PR) has been around for a long time. Traditionally, its success was measured by the extent of media coverage and brand exposure …

What Is The Future Of Social Apps? | Articles | Chief Digital Officer

Not too long ago, social media apps dominated the mobile space. The likes of Facebook, Instagram, and Snapchat have been in and amongst the top of …

Expanding Your Content Strategy Into China: An Interview with Maneesh Choudhary

The CMO of a tech company has been, for some time, caressing the idea of an expansion into the Chinese market. In an effort to hone her international …

Marketing

How micro-influencers are becoming essential to marketers

Consumers are becoming savvier at tuning out ads, and marketers are scrambling to find new ways to reach them. At the same time, people — especially teens and millennials — are becoming increasingly engaged with online influencers.<p>Some statistics illustrate where we’re headed:<p>32% of internet users …

Public Relations

Do you Finstagram? The new way teens are using Instagram in private

<b>Finstagram</b><p><i>noun /</i> fɪn.stə.ɡræm/ <i>A fake Instagram account where people, typically girls, post funny and embarrassing photos and videos that wouldn’t</i> …

6 Tips to Building a Stronger Brand Using New Media

Branding is all about trust, so make sure you get it right the first time.<p>Founder of MyBlogU, Brand Manager at Internet Marketing Ninjas<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Branding has always been important, but it's never been as essential as it is now. Thanks to the …

Marketing

3 Values Millennials Want to See in Your Marketing

In a post-truth world, brands with clear values are standing out, especially to millennial consumers. Values matter–media headlines are exploding …