GoldenToe

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How every play from Clemson’s title-winning drive against Bama worked

Here are the final nine plays that took down the Tide.<p>In order to win the rematch with Alabama, Clemson had to either stuff the Tide offense one more time or hope to carry out a two-minute drive against arguably the best defense of the Nick Saban era.<p>Clemson’s defense, which garnered its own …

College Football

10 Social Media Predictions for 2017 (and Where You Should Be Spending Your Time) | Inc.com

Let's get the credibility stuff out of the way: I know social media. I know it because I don't just preach about it, and share posts like, "Be engaging! Tell your story!" There is an art to using social media the right way, and I've done so for big brands and small brands, personal brands and …

Marketing

How to Make Your Audience Love You | Inc.com

In today's economy, your customers are also your audience. In addition to supporting your company by buying its products or services, they follow your Twitter account, like your Instagram photos, and share your posts on LinkedIn.<p>With the growth of social media, customers themselves have become a …

Marketing

Projecting the 2017 Texas depth chart.

With the Texas Longhorns unlikely to elect to play in a bowl game if invited, it’s worth looking ahead to what the depth chart will look like when …

Don’t Let Outdated Management Structures Kill Your Company

dave wheeler FOR HBR<p>During a consulting engagement at a $50 billion conglomerate, I spoke with a young man who was worried about a potential project overrun. I asked if he had hit a stumbling block. “It really isn’t a big deal — I know we have the in-house expertise to solve this,” he said. “I just …

Bowl projections after CHAOS WEEK: 2 teams from 1 conference in the Playoff?

How much did that wild weekend really shake things up? Let's take a look at the updated picture for all 40 bowl games.<p>We're about to learn more than we ever have before about what the College Football Playoff committee thinks.<p>That might not sound like much, considering it's only been around for …

College Sports

4 Golden Rules to Live by in your Content Marketing

Content marketing investment continues to rise. But with bigger investment comes bigger risk in a competitive marketplace. Here are 4 rules I live by to minimise the risk of failing in content marketing.<p>There's more budget being allocated to content marketing than there ever has been. We're seeing …

5 Brands with Highly Successful Facebook Marketing Strategies

At this point, everyone and their mother (or, in my case, father) has a Facebook. The social media phenomenon has infiltrated our culture over the …

Content Marketing

Can Marketers Really Generate Sales on Social Media?

At last week’s MarketingProfs B2B Marketing Forum, Andrew Davis had the crowd roaring with laughter as he impersonated a marketer with a fresh piece …

Marketing

Think Like A Rockstar: How to Build An Owned Media Empire With Epic B2B Content Marketing

True to form, LinkedIn’s Jason Miller rocked his presentation at the MarketingProf’s B2B Marketing forum by opening up with some inspirational words …

Marketing

15 Apps Every Freelancer Should Use To Maximize Work

With the right tools, everything you need is a few clicks away from living your life as a successful freelancer.

Apps

College Football Rankings 2016

College Football Rankings 2016: Bleacher Report's Week 3 Top 25<p>Link to Media<p>You shouldn't judge a book by its cover, so why expect a not-so-great-on-paper weekend of college football to actually lack drama?<p>While the Week 2 slate lacked the sexy matchups the opening week had, there was no shortage …

College Football

A ‘Fresh’ Look At Customer Retention and Loyalty (Part I)

It isn’t just Donald Trump that mixes tidbits of fact with much fiction to appeal to those eager to believe. This is also the case when it comes to …

Employee Engagement

The Most Over-The-Top Burgers In Every State

Cooking

Want to Improve Customer Experience? Ask Your Customers for Help

Customer co-creation is a powerful technique through which customers and vendors can jointly work together to create value.<p>I define this as “the …

Customer Experience

8 CRM implementation best practices

Customer relationship management (CRM) solutions continue to evolve, with established vendors releasing new features and functionality (cloud, …

CRM

13 Ways Leadership Can Lead Employees To Provide World-Class Customer Service

When you’re a leader, it’s easy to say that you value great customer service. But how do you get this message to actually stick with your employees, to the point that they actually translate it into the great customer service behaviors that make a difference to customers? Here are thirteen ways to …

Employee Engagement

6 Qualities Of Introverts That Make Them Great Leaders

Introverts may not seem like they would make great leaders, but their soft, thoughtful personalities make it easy to follow them.

How to Talk in Meetings When You Hate Talking in Meetings

Nobody loves meetings. But they can be especially taxing for people who crave a quieter setting for brainstorming or thinking through issues, or who struggle to have their voices heard in a room full of loud-talkers. How can these folks make sure their ideas are well-represented in team meetings? …

Could This Mobile App Help You Get Closer to Your Customers?

New York City-based flok claims it has new a solution for businesses seeking a low-budget way to start loyalty programs or engage nearby …

Harnessing the Power of Mobile Programmatic Data

Mobile was cited by US marketers as the number one area of opportunity in programmatic advertising according to research from eMarketer. Brands who …

16 videos of Muhammad Ali's life outside of the ring

Muhammad Ali's fame came from inside the boxing ring, but his legend stretched outside the ropes.<p>Ali didn't reserve his potent stings for boxing …

Instagram: The YouTube Marketing Platform?

While cross platform marketing is definitely a thing for most brands, that tends to limit itself in scope to certain networks. For instance, Facebook and Twitter, or Twitter and Instagram, or Facebook and Google Plus. A few other networks are left out on their own, treated as separate entities. …