Frances Blackie

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7 Sins of Social Media Marketing

<i>This article is part of SWOT Team, a new series on Mashable that features insights from leaders in marketing, brand-building and public …

How To Use Content Curation For Marketing?

Recently I wrote an article about Sniply which drives traffic back to our blog when we share other people’s (particularly influencers) content or …

50 Ways to Get More Social Shares on Your Blog Posts

Social shares are the key to going viral. It’s a low-impact form of engagement users can do to show support for your content, your brand, and your …

What is Affiliate Marketing? – I NEED TO WORK FROM HOME ON MY COMPUTER

“Affiliate Marketing” is the term used to cover a wide range of online income techniques that can earn you commission money by promoting products or …

Marketing

Introducing Your New LinkedIn Content Marketing Tactical Plan | LinkedIn Marketing Blog

79% of B2B marketers believe that social media is an effective marketing channel. But while people spend time on other social channels, they’re …

Instagram Advertising: Understanding the Basics

As a social media platform, Instagram can be incredibly effective when it comes to generating engagement and developing brand recognition. The social media channel is actively growing, and has recently made advertising options available to all. Integrating Instagram into your brand's strategic …

Social Media

Best ways to market your business online? Here are some of the best ideas to help you market your services or products and double your sales online.

You can have a killer business and still fail.<p>The differentiating factor is marketing; who knows that you exist and you are the answer that they are …

8 Sales and Marketing Questions to Help Your Business Systematically Scale

Don't let the day-to-day distract you from systematically building your sales/marketing base to scale. Here are 8 specific questions to improve your sales and marketing efforts to scale them systematically.<p>Klayton owned a successful retail and service contracting company in Atlanta, Georgia. When I …

Data Is the Next Big Thing in Content Marketing

The diminishing effectiveness of conventional advertising and the rise of social media have led more and more brands to embrace content marketing. More and more companies are seeing themselves not just as advertisers, but as publishers, launching digital newsrooms, podcasts, and other forms of …

7 things I learned about Gmail working at Google

My first day at Google in 2011 felt a bit like joining Hogwarts: you’re excited and not entirely sure what you’ll be doing!<p>I was happy to do anything and learn in the process! For the next two years, I was lucky enough to train Google employees on Gmail and to pitch Gmail to companies of all …

Productivity

22 Social Media Tools That Experts Use to Streamline Their Marketing

Marketing stars know that social media is a huge and vital part of every single media marketing campaign they run.<p>Why?<p>Consider the prevalence of …

7 Types of Content That People Love to Share

Consumers are continuously searching for informative, engaging, and valuable content online. The goal of a content creator, then, is to create …

9 Essential Content Marketing Apps That Will Grow Your Blog Traffic

If you want to grow your blog traffic, you have to fully embrace content marketing. You can achieve tremendous success in your business if you …