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The Trouble With Design Thinking

The Trouble With Design Thinking

Fast Company - By Sarah Lawson

In a new book, Fahrenheit 212’s Mark Payne chides companies for their approach to design thinking–and suggests a different approach. In a new book out this week, Fahrenheit 212 cofounder Mark Payne exposes the perils of design thinking. This user-centered approach to solving problems has been …

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