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Cult bedsheet startup Parachute is getting into the mattress game

Mattresses

Cult bedsheet startup Parachute is getting into the mattress game

Fast Company - By Elizabeth Segran

The brand is launching an organic, eco-friendly mattress, reflecting an emerging consolidation of the market. If you’re in your thirties and have recently graduated from buying your home goods from IKEA and Target, you have probably heard of Parachute. It’s a five-year-old fast-growing luxury …

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