FERDIE CUDALE

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Amazon supermarket could operate with just 3 employees

In December last year, Amazon unveiled its vision of grocery shopping called Amazon Go. It involves no lines or registers, just you, an app, and a completely automated shopping experience that should appeal to just about everyone. Here at PCMag we have a few reservations, but a test store in …

eCommerce

Kmart workers believe all the stores are going to be imminently shut down

The chain has closed one-third of its stores in the last decade, and sales have been cut in half in the same time period.<p>Store-level employees who spoke to Business Insider said many of the remaining 941 Kmart stores now appear to be in the midst of liquidation.<p>Stores are being entered into …

Sears Holdings
Walmart

Say Goodbye to Marketing & Brand Building, Say Hello to Consumer Centricity

Marketing is an old profession. It’s been around for hundreds of years in one form or another. If you’d like to see more about its complete history, …

Consumer packaged goods industry leads the way in beacon-based marketing

Beacons are one of the most important new in-store technologies.<p>These small, inexpensive pieces of hardware, which communicate with smartphone apps via Bluetooth, are helping brick-and-mortar retailers enhance customer loyalty, gather data about their customers, and provide an entry point for …

eCommerce

Growing From 0 to 10K Organic Visitors By Targeting Content To The Sales Funnel

In the business world revenue is important to maintain the success of the business. Unfortunately for many businesses one common challenge that many …

Marketing
Marketing

5 Things You May Not Know About CVS (But Should)

CVS Health is well-known as a pharmacy business. But in recent years, it has moved to rebrand itself as a health care company, including expanding …