DIGITAL OMNICHANNEL

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Facebook, WhatsApp Are Winning Social Platforms in Argentina

Facebook is the most popular social platform for internet users in Argentina, according to a report by Carrier y Asociados. Nearly 100% of those …

Here’s How to Keep 301 Redirects from Ruining Your SEO

[Estimated read time: 7 minutes]<p>Every SEO knows 301 redirects are necessary from time to time. But are they affecting your other optimization efforts …

SEO

Clientes ignorados en redes sociales son los primeros en cambiar de marca

El porcentaje de personas que se comunica (o por lo menos intenta) con una empresa mediante social media crece el 10% cada año desde 2012.<p>Las opiniones expresadas por los colaboradores de <i>Entrepreneur</i> son personales.<p>Un estudio reciente realizado por Sprout Social, una plataforma de análisis y …

1 in 4 decision makers choose Facebook over LinkedIn and Twitter when making purchasing decisions | Netimperative - latest digital marketing news

One in four (24%) decision makers say Facebook is their preferred social channel of choice when seeking information on a purchasing decision, ranking …

10 ways to successfully use Instagram for your personal brand and business

<b>With over 150 million monthly active users and more than 5 billion photos uploaded,</b> Instagram has quickly become “THE” social network everyone wants …

How to Use Instagram for Business: A Complete Guide for Marketers

From the boom in popularity of Instagram Stories, to the recent expansion of advertising opportunities—it’s a good time to be using Instagram for …

Why You Should Use Social Media Monitoring To Bring Customer Service and Marketing Teams Together

Businesses spend thousands of dollars trying to convince new customers to try their products or services. But winning one-time customers isn’t the …

The 2015 Social Media Glossary: 207 Essential Definitions

A lot can change in a year, especially in the world of social media. It can be difficult to keep up with all of the terms and slang used with the …

Por qué debes tener una estrategia en Youtube para tu eCommerce: cómo hacerlo bien

Tiempo de lectura: 7 minutos<b>Lo de YouTube</b> y las empresas, sobre todo las pequeñas empresas de eCommerce, es curioso. Cuando en mi trabajo como …

Cómo una tienda en Instagram ya puede vender más que otra en la Gran Vía

Navegas por una tienda de ropa. Te gusta ese vestido, esa blusa o ese pantalón. “Qué bien le quedan a los modelos”, piensas. Dependiendo de la …

The Best New Social Media Tools for 2016 | Inc.com

New social media apps are a dime a dozen, it seems, and to be honest, not all of them are particularly helpful. Some just end up being one more dashboard you have to login and deal with.<p>Too many dashboards are a pain in the ass.<p>With this list, I wanted to share a few great tools that can help …

Report: Social Media Examiner 2016 State of Social Media Marketing

It can be easy to get caught up in the buzz of new social media marketing platforms and content types (live video ring a bell?). But what are today’s …

Claves para un óptimo posicionamiento en redes sociales

En muchas ocasiones cuando hablo sobre los beneficios de las redes sociales tanto a nivel personal, como profesional, una de las razones que me …

The Only Social Media Checklist You’ll Ever Need

Contrary to what some marketers think, social media isn’t just a channel to blast out promotional content and drive a ton of website traffic.While …

How To Succeed On Social Media (7 Quick Action Steps)

Have you ever wondered what separates successful social media marketers from those that struggle?Or why one business will succeed on social media …

Jenn's Trends is under construction

El engagement está en crisis

No es algo nuevo que las tasas de engagement son decrecientes, que cada vez es más difícil captar la atención de los usuarios. Es el eterno problema …

Own a business? Instagram just launched new tools to help you reach customers

Instagram officially unveiled a new set of features coming to the service that’s specific to businesses accounts. The new Business Tools, as detailed …

Small Business

How This A.I. Startup Gets Ahead of Government (So You Don't Have To)

FiscalNote founder and wunderkind Timothy Hwang wants to reinvent the way businesses get information about legislation that's vital to them.<p>Inc.<i>'s 11th annual 30 Under 30 list features the young founders taking on some of the world's biggest challenges. Here, meet FiscalNote.</i><p>In the summer of 2013, …

Is Social Media the Biggest Influencer of Buying Decisions?

Over the years, social media has systematically graduated from a place where people go to catch up and engage in chitchat with friend and colleagues …

Social Media Trends for 2016: Marketers' Top Platforms and Content Types

Facebook is the most used social network by businesses for marketing purposes, and 67% of companies plan to further increase their Facebook marketing …