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Imani Ribadeneyraadded this to Marketing
Target launches Bluetooth beacon pilot program in 50 stores

Target launches Bluetooth beacon pilot program in 50 stores

Engadget - Andrew Tarantola

Bluetooth beacons are already helping London's visually-impaired subway riders navigate the Tubes, now they're going to help shoppers find great deals at their local Target stores. The retailer recently announced that it is implementing a pilot beacon program in 50 of its stores. These beacons will …

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