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<b>A Brief Survey of Operant Behaviour</b><p>It has long been known that behavior is affected by its consequences. We reward and punish people, for example, so …

The Perfected Self

B. F. Skinner’s notorious theory of behavior modification was denounced by critics 50 years ago as a fascist, manipulative vehicle for government control. But Skinner’s ideas are making an unlikely comeback today, powered by smartphone apps that are transforming us into thinner, richer, …

Operant conditioning

I was not a lab rat

By the time I had finished reading the Observer this week, I was shaking. There was a review of Lauren Slater's new book about my father, BF Skinner. According to Opening Skinner's Box: Great Psychological Experiments of the Twentieth Century, my father, who was a psychologist based at Harvard from …

Time I