Emma Chinelli

42 Flips | 4 Magazines | 25 Likes | 1 Following | @EmmaChinell3vev | Qualcosa

Amazon on LinkedIn: "How can you land a job at Amazon? Stay tuned as we'll be sharing tips from our recruiting team. Tip #1: Get to know us. Do you…

Amazon on LinkedIn: "How can you land a job at Amazon? Stay tuned as we'll be sharing tips from our recruiting team. Tip #1: Get to know us. Do you…

Recruitment

Review: D-Flect with George Kembel

On Monday, 5 February over 70 HPI D-School students, alumni, coaches and researchers came to the first D-Flect session in 2018. Design Thinking …

Test

How To Make Design Thinking Deliver on Its Promise of Creating Better Product

There are two questions I’d like to try answer in this post:<p>Can design thinking processes be useful to product makers?<br>• What’s missing from current …

What is Customer Experience Strategy?

Is “customer experience strategy” like the <i>Wheel of Fortune</i> spinner? The diversity of what it is in practice among companies today kind of feels that …

Innovation at UNDP: from weekend sport to daily practice

<i>Source: Adapted from</i> <i>Sabine Junginger</i><p>In our case, the prompt was an evaluation of our innovation work by MindLab that threw the gauntlet back at the …

Replacing Personas With Characters

Read the Persona* (please see notes below) below and then learn what your brain does.<p><i>Alan is a 30 year old white male living in New York. 6 months</i> …

SDN | A well designed service might be boring. A well branded service is exciting.

Good services aren't enough to excite people anymore. What happens when everybody around you does service design? Maybe you should brand your …

SDN | Inspiration from the Service Design Award winner

What I like in this idea is turning something that would usually be forbidden into a new service proposition. You can’t have your own sandwich at the …

4 key customer segmentation methods for laser-targeting your e-commerce audience

Today’s article is a guest post from digital marketing strategist Tracy Vides. Enjoy!Over 80% of global consumers have shopped online at least once. …

Why you should host user testing viewing parties

Reviewing results of a user testing study can seem like a chore. There’s a lot of video to go through, and some of that feedback might not be …

Transparent Operations: The Financial Impact of Social Impact

In 2007, Patagonia launched “The Footprint Chronicles,” a website dedicated to disclosing its business practices to consumers, including the network …

Craft Freehand—A fast, flexible new way to collaborate in real time

So, you’ve got an idea, and you want your team’s feedback. You definitely don’t have time to worry about perfect pixels, organizing a beautiful deck, …

From Stories and Metrics

How Intuit communicates and measures the impact of its design thinking program.<p>Intuit is a well-known and widely documented example of a company, …

Stop Talking and Start Sketching: A Guide to Paper Prototyping

Turning your app idea into a real product isn’t as far from reality as you might think. It can so often <i>just</i> come down to getting started— and to do …

Prototyping

How to successfully marry design sprints and product development

We have what we’d like to think is a pretty badass product development process at New Haircut—and we keep it that way through constant and obsessive …

Getting executives on board with design sprints

So, you’re sold on design sprints. You know they significantly condense project budgets and timelines, foster efficient collaboration, and help solve …

Designing with remote teams

The era of distributed creative production is here, and savvy marketing and design teams are leading the charge by building remote design teams.<p>We …

AI and the future of design: What will the designer of 2025 look like?

For anyone doubting that AI is here, the <i>New York Times</i> recently reported that Carnegie Mellon University plans to create a research center that …

Artificial Intelligence

How to apply design thinking in your organization

Design thinking is a process that uses design principles for solving complex problems. It helps organizations identify opportunities, unlock …

Pair design

Why Pair Design?<p>We’ve all been there: it’s time to review a design with some critical stakeholders, you’re prepared, you think you’ve got a great …

What is design thinking?

What is it that we’re talking about, when we’re talking about design? We may first encounter design as aesthetic treatment and styling—certainly …

Design Thinking

These Five Behaviors Can Create an Innovation Culture

Breakthroughs happen when organizations are set up to support them.

Creative Difference: A Customized Guide to a More Innovative and Adaptive Culture

IDEO | Creative Difference

This site uses cookies to help us provide you with a positive experience when you browse our site. By continuing to use our site, you consent to use …

First Look: Inside Sephora’s New Innovation Lab

The big beauty brand’s new team and facility model a retail future where both on- and off-line shopping are kicked up by a serious notch.<p>When Sephora launched in the U.S. in 1998, it radically changed the cosmetics buying experience, replacing the controlled department store counter transaction …

How “Toggle” Worked Its Way Through AT&T’s Innovation Pipeline And Into Cell Phones

AT&T’s innovation-generating system brings smart products to market, and shares the spoils with the employees who created them.<p>Doug Ring was stuck in a familiar bind between boss and cell phone provider. He worked a lot but couldn’t keep secure business data on his personal phone. In order to stay …

4 basic problems cause all the cognitive biases that screw up our judgment

<i>Four months ago I attempted to synthesize Wikipedia's crazy list of cognitive biases, and after banging my head against the wall for weeks, came up with this</i> <i>Cognitive Bias Cheat Sheet</i> <i>which</i> <i>John Manoogian III,</i><i>beautifully organized into the above poster. Since then, I've started working on a book</i> …

Cognition

Iteration is not design

Debunking design Darwinism<p>Product managers beware!<p>In some reaches of the product development world there is a fascination with the idea that products …