Eman Hamdan

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Digital Marketing

7 Ways to Build an Engaged Instagram Following

Shares 14K<p>Do you have an Instagram account?<p>Want to get more engagement from your followers?<p>If you want to drive engagement on Instagram, there’s …

Marketing

Ekho lands $1.2M for its flexible marketing intelligence platform

A startup called Ekho, which launched its flexible marketing intelligence platform back in spring of 2013, is today announcing its first funding of $1.2 million.<p>This multipurpose marketing intelligence and product development platform, although oriented toward social media applications, is designed …

Web Design

The Top 5 Best Scheduling Tools

Are you on Twitter? Are you on Facebook? What about Google+? Instagram? Tumblr? LinkedIn? Pinterest? As a social media marketer you will more than …

Google+

Inverse Document Frequency and the Importance of Uniqueness

In my last column, I wrote about how to use term frequency analysis in evaluating your content vs. the competition's. Term frequency (TF) is only one …

Natural Language Processing

Should I Rebrand and Redirect My Site? Should I Consolidate Multiple Sites/Brands? - Whiteboard Friday

Making changes to your brand is a huge step, and while it's sometimes the best path forward, it isn't one to be taken lightly. In today's Whiteboard …

SEO

The media reckoning is here: Facebook rolls out its 'Instant Articles' publisher platform

The reckoning is here.<p>For a couple of years now, online publishers have enjoyed an influx of readers from Facebook. That traffic has helped boost …

Google survey finds more than five million users infected with adware

Ad-injecting malware is one of the most reliable scams on the web. Once a computer's infected, the virus will drop new ads into any site it visits, sending ad revenue back to the scammers who control it. Users may even know the name of the program, but they're powerless to remove it. According to …

UC Berkeley