Em H-J

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7 Rules For Selling In A World That Has Enough Stuff

Author James Wallman says having too much stuff–or “stuffocation”–is the defining problem of our generation. Materialism is dead; experientialism is where it’s at. Here are seven ways that brands can meet this changing consumer tide.<p>There was a time when big was beautiful, more was better, and …

The World’s Top 10 Most Innovative Companies in Advertising

These companies illustrate what the future of the business looks like.<p>1. GoPro<p><b>For letting everyone in on the extreme-sports video action.</b> Few companies have built their brand identity on the back of content as completely and entertainingly as the San Mateo, California–based camera maker. It’s no …

Foodini Is A 3D Printer That Lets You Print Dishes With Fresh Ingredients

Foodini is a 3D printer for foodstuffs. Its Florida-based makers are hoping their time-saving device becomes as ubiquitous on kitchen countertops as the microwave oven has become.<p>But instead of forcing people to rely on highly processed convenience food that’s larded with additives and unhealthy …

Grit and the Secret of Success

<i>“Inspiration is for amateurs — the rest of us just show up and get to work,”</i> Chuck Close scoffed. <i>“A self-respecting artist must not fold his hands on the pretext that he is not in the mood,”</i> Tchaikovsky admonished. <i>“Show up, show up, show up, and after a while the muse shows up, too,”</i> Isabel Allende …