EkStatiC kall

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Disrupt Disability: designing wheelchairs with a difference

Like many people, Rachael Wallach gets frustrated and annoyed when she encounters restricting attitudes. But unlike most of us, she tends to channel that dissatisfaction into finding a solution. Half her lifetime ago, when she was 18, she broke her spine and lost the use of her legs. It meant that …

3D Printing

The Ledger: Ethereum and Litecoins' Round Trip, Bitcoin Trading at Citi and Morgan Stanley, New Crypto Crackdowns

By , , and<p>Imitation may be the sincerest form of flattery in some cases, but in cryptocurrency, it’s generally the surest sign of a scam.<p>So I knew …

Morgan Stanley

Robots in workplace 'could create double the jobs they destroy'

The rise of machines, robots and algorithms in the workplace stands to create almost double the number of jobs for the global economy by the middle of the next decade than it puts at risk of being replaced.<p>According to the World Economic Forum (WEF), about 133m jobs globally could be created with …

World Economic Forum

The 12 healthiest autumn fruits and vegetables you should definitely eat this season

They're packed with nutrients<p>Nothing screams 'autumn' quite like apples (and all the activities and treats associated with them). The autumn fruit is …

Carbohydrates

Why Word-of-Mouth Marketing Matters (Infographic)

Here's why it's important to get people chatting about your brand.<p>From social media to banner ads and SEO, there are a number of ways companies market their goods and services. However, the most trusted source is usually from a person’s friends, family or colleague.<p>When people hear about something …

Marketing

After the Webinar: Secrets to Extending the Life of Your Content

• On-demand webinar strategies<br>• How to build content portals<br>• How to re-mix your webinars into new content<br>• How to use on demand content to fuel marketing …

Webinars

Agriculture Advertising and Marketing

Agriculture advertising is a vital component for the success of your business. An ad agency focused on agriculture marketing can give ...<p>Agriculture …

Online Life

The Year’s 23 Best Media Plans Sparked Conversation With Next-Level Innovation and Creativity

In this ever-expanding brand marketing ecosystem, the challenge for advertisers to effectively reach their targeted audience calls for an audacious …

Google Home

Follow the Local SEO Leaders: A Guide to Our Industry’s Best Publications

Change is the only constant in local SEO. As your local brand or local search marketing agency grows, you’ll be onboarding new hires. Whether they’re …

Local Search

How to Discover Irresistible Content Ideas Using Reddit, YouTube, Quora, and Other Communities

<b>Where and how am I going to find my next great content ideas?</b><p>We’ve all asked this question at one time or another.<p>Developing consistently great …

Social Media

In-House Marketing vs. Hiring a Marketing Agency

You’ve had a world-shaking business idea. You created a unique product or service that solves an unaddressed customer pain point, and now your …

Pay Per Click

3 Ways Agencies Can Remain Relevant in an Ever-Changing Industry

No one in our industry can ignore the seismic business and cultural shifts that are reshaping our definitions and expectations of the advertising …

Digital Marketing

Videos games can reduce violence as well as cause it, researchers say as they launch pilot in schools

Video games are to be introduced into UK schools as they can help reduce violence in young people, researchers have found.<p>Online gaming can often promote violence and crime but now researchers at Huddersfield University believe the opposite can also be true.<p>In an effort to reduce domestic violence …

PC Gaming

Ubisoft explores how blockchain games can help players

A lot of people are dismissing blockchain as a lot of hype. While that hype can be nauseating, some very big companies, including French video game giant Ubisoft, are taking it seriously. Yves Guillemot, CEO of the company that makes blockbusters, such as Assassin’s Creed, said at the ChinaJoy expo …

Gaming Industry

How the Evolution of Games Has Led to a Rise in Gambling Concerns: All Bets are On! Gambling and Video Games

Article ByJames G. GattoMark A. PatrickSheppard, Mullin, Richter & Hampton LLPLaw of the LevelRecently, there has been a frenzy of legal activity …

Washington State

10 habits of super likeable leaders

If you want to be a leader whom people follow with absolute conviction, you have to be a likeable leader. Tyrants and curmudgeons with brilliant …

Emotional Intelligence

Increased Demand For Income Investing Calls For Simple, Transparent Strategies

<i>Global Head of Fixed Income Jim Cielinski and Alex Crooke, Co-Head of Equities - EMEA and Asia Pacific, discuss why a straightforward income strategy</i> …

Investing

11 bad and outdated job-hunting tips you should stop believing

Gone are the days where you could send your resume to a few dozen companies, pour yourself into your best suit for the interview, and have a steady, …

Self-improvement

The Drum Recommends: How to appoint the right social media agency

<i>In the first of a series of 'How To' pieces that aim to help provide insights on how marketers can source and hire appropriate agencies correctly,</i> …

Social Media

Netflix’s Shocking Public Activation for Altered Carbon Was the Year’s Most Innovative Media Plan

Adweek’s Media Plan of the Year honorees include the most innovative media plans from around the world (see the full list here). Here, our Best in …

Altered Carbon

15 High-Fiber Foods You Should Be Eating

They’ll help you feel fuller longer—plus regulate your digestive system, too.<p>When you hear the word “fiber,” you probably picture your grandma’s tasteless bran muffins. But fiber doesn’t have to be bland and boring—there are plenty of fiber-filled foods you’ll enjoy eating.<p>This is super important, …

High Fiber

Triphop brings blockchain to travel and tourism with rewards for social posts

Travel and tourism are huge. One of the largest industries in the world, the sector was valued globally at over $7.6 trillion in 2016 and isn’t slowing down anytime soon. Can blockchain technology and cryptocurrencies disrupt such a massive marketplace?<p>Travel and tourism have gone through somewhat …

Blockchain

These Are the 5 Healthy Breakfast Recipes That Help Make Me a Morning Person

So good, you'll leap out of bed and race to the kitchen to scarf 'em down.<p>I’ve always been a big believer in breakfast. Here’s what goes down in my …

Muffins

6 ways to boost your SEO for Google’s new algorithms

<i>Editor's note: This story is taken from Ragan Communications' distance-learning portal Ragan Training. The site contains hundreds of hours of case</i> …

SEO

Voice Network Badge

The use of key influencers to drive awareness and spark engagement has become an integral part of almost every modern marketing strategy, but for …

Advertising Industry

4 secrets to reading body language like an expert

How important is body language?<p>About 55% of what you convey when you speak comes from body language. In fact, when you’re speaking about something …

Faceted Classification

Why Using Social Media Is A Thing Of The Past

Using social media to promote and advertise for brands used to be a forward-thinking strategy. Social was the future, and early adopters were rewarded for jumping on the bandwagon when they did.<p>In the good ole’ days of early social media marketing, it made sense to “use” digital advertising in …

Social Media

Chinatown Market And WeBuyGold Are Designing A New Category Of Social Commerce

The best brands in the world are revered for dictating trends and influencing the diverse lifestyles that reflect a generation.<p>For years, this position was held by mainstream media powers, consumer product giants and thriving lifestyle brands. Set atop the economic hierarchy of pop culture, these …

Social Commerce

Don't Dread the 1-Star Review -- Capitalize on It

Customers don't trust a business with only perfect reviews.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Let's say you're an entrepreneur behind a small but growing company. Business is going well -- so well in fact that tracking your leads is getting tough to do on your own. So …

Customers

Listen to 77: Top 4 Best Practices for Creating the Best Marketing Organization Structure, Learned from Mindtree’s CMO | Renegade Thinkers Unite | Podcasts

Drew’s conversation with Paul Gottsegen, Executive VP and Chief Marketing/Strategy Officer of Mindtree, will provide new CMOs with a step-by-step …

Social Marketing