Pappy v. Fireball: Two Hot Whiskeys With Wildly Different Followings

Tracking the contrasting, explosive popularity of Pappy Van Winkle and Fireball whiskeys. Ask a stranger about his or her whiskey preferences, and expect to hear about one of two extremes. There’s Pappy Van Winkle—ultra-rare, outrageously overpriced on the secondary market, and with a legion of …