Matt Thorne

455 Flips | 16 Magazines | 144 Likes | 17 Following | 62 Followers | @DisruptMedia | Keep up with Matt Thorne on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Matt Thorne”

How Visual Experiences Can Make a Brand’s Influencer Strategy Stand Out

More marketers believe influencer marketing is an essential part of their media plans. Activate reported in April that 62 percent of marketers say …

Advertising Industry

New Research Shows Power of Word of Mouth Marketing

This is just one of the dozens of findings in our new research, <b>Chatter Matters: the 2018 Word of Mouth Report.</b><p>In this exclusive study, we surveyed …

Social Media Marketing

Who should you trust? Psychologists have a surprising answer

Can you ever really know who to trust at the office?<p>While there’s tons of research on the actions and behaviors that create trust, few studies have successfully identified what makes some people more trustworthy than others to begin with. New research published in the <i>Journal of Personality and</i> …

University of Chicago

Here’s 23,000 Ways That Branded Content Is a S**t Show (Guest Column)

My company, Studio71, received a request for proposal not too long ago from a major Hollywood studio looking to hire an influencer to promote one of …

Branded Content

Blockchain 101: Understanding The Technology's Potential For Your Organization

Blockchain offers a whole range of benefits to both the public and private sectors, with less time needed to make decisions, improved data accuracy, dis-intermediation in business processes and staffing.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You're reading Entrepreneur Middle …

Blockchain

Facebook Has Changed and Your Digital Strategy Has to Adjust

Facebook Ads is evolving. You need to understand what it means for how your company gathers and uses information.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Back in July, Facebook announced the removal of Partners categories from its advertisement interface. It later extended the …

Social Media

YouTube just made it easier for creators to make money without ads

Just one day after Instagram revealed its new, YouTube-like service, YouTube is announcing new features meant to entice its most influential …

How to Determine if Your Brand Should Go With a Celebrity Endorser or Influencer

Celebrity endorsements are almost as old as advertising itself. In the 1700s, a British potter named Josiah Wedgwood produced a china set used by the …

Public Relations

40 Best Small Patio Ideas For Creating An Outdoor Entertaining Space

A small patio is, ironically, the perfect place for big ideas.<p>Creating the dream patio in a small space may be difficult, but it <i>is</i> possible. With the right furnishings you can turn a simple patio into a stylish and modern outdoor getaway. Whether you have a cement, wooden or bluestone space, these …

Interior Design

It’s Time for Marketers to Start Thinking Like Media Companies

Much has been made of the fact that television ratings for this year’s Super Bowl, Oscars and Winter Olympics have decreased significantly compared …

Marketers: Here’s what your job will look like in a blockchain world

General Stanley McChrystal was responsible for the U.S. Army in Iraq and Afghanistan. In his book <i>Team of Teams,</i> he talks about the rude awakening he had when he saw how disadvantaged his centralized command was compared to the decentralized networks of Al-Qaeda in Iraq and Afghanistan. McChrystal …

PolySwarm Raises $25.94 Million in Public Token Sale to Decentralize Cybersecurity

<b>Nectar token (NCT) will facilitate global threat detection, replacing outdated antivirus models</b><p><b>SAN JUAN, PUERTO RICO — MARCH 26, 2018 —</b> Decentralized …

That GIF You Just Shared? It Might Actually Be an Ad

Imagine an ad playing on an endless loop—a short narrative crafted to seamlessly, infinitely repeat. Taken at face value, that’s the stuff of …

Everything You Need to Know About the 5 Changes Roiling Digital Advertising

Invest in video, understand your audience and research the channels they use.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Just like any industry in this digital age, advertising is feeling the pressure. With agencies across the board reporting dwindling profits, those capable of …

Micro-Influencers: The Marketing Force Of The Future?

When one thinks of social media influencers, who comes to mind? Is it a group of the most highly-followed social media stars with millions of followers or is it someone more approachable and relatable, with a smaller, yet immensely dedicated following? If it’s the latter, they are likely …

Social Media

3 Cryptocurrencies That Could Still Double

Hint: None of them is bitcoin.<p>What we as investors witnessed from cryptocurrencies last year is something that may not be duplicated again. A single …

Smartlands Launches Platform Based on Stellar Network

Smartlands Platform (Stellar-based) is excited to announce it has achieved a significant milestone in its mission of bringing the benefits of …

Ledger Addresses Man in the Middle Attack That Threatens Millions of Hardware Wallets

Security<p><b>Hardware wallet manufacturer Ledger, which sold over one million devices last year, has alerted its users to a major attack vector that’s</b> …

Editor’s Letter: The Real Big Game for Marketers Is Engaging With Consumers Individually

Enveloping this month’s Digital Transformation Playbook, which is focused on the burgeoning trend of personalization as an important marketing …

The 19-year-old who made his fortune in bitcoin says if you don't become a millionaire in the next 10 years, it's your own fault

German teenager Erik Finman has an unusual success story.<p>When was 12 years old, he realized school wasn't his future. Most of his classmates felt the same, of course, but Finman took action: He made a bet with his parents.<p>His parents promised that if he became a millionaire before his 18th …

Cryptocurrencies

Under the influence: inside the ‘Wild West’ of social media ‘influencer’ marketing

They have hundreds of thousands, sometimes millions of followers on social media.<p>But they aren’t famous actors or pro athletes. In fact, you may have …

Social Media

Bitcoin is a mere drop in the ocean of blockchain opportunities: We're already thinking outside the box

London Blockchain Week kicks off tomorrow, bringing together experts from around the world to share their new and exciting applications for …

The Basics of Blockchain Technology, Explained in Plain English

Anything and everything you need to know about what makes blockchain technology tick.<p>Historically, no asset has been a greater source of wealth …

A Guide to Neutral Density Filters

The neutral density (ND) filter is one of those tools that should be in almost every photographer’s camera bag. However, ND filters are mysterious to …

Photo Basics: Understanding a DSLR’s AF System and How Different Autofocus Point Options Work (VIDEO)

The autofocus system in a modern DSLR camera is truly a wonder of technology. And there’s a lot going on under the hood that you may not totally …

The Ultimate Beginner’s Guide to Mastering Photography

Dear friend,<p>This will be your personal guide on how you can master photography– for yourself, regardless of your skill level. Regardless if you’re a …

Start ‘em Young: Facebook Introduced a Messenger Kids App

Facebook Monday introduced a version of its iconic Messenger application for kids, but parents must set up kids’ accounts on Messenger Kids.<p>Product …

The Influencer Marketing Trends That Will Dominate 2018

With the rise of ad blockers and decline in radio and TV viewership, influencer marketing has proven to be the most effective form of advertising. It was on every trend list in 2017 and will continue to be a focus of smart marketers in 2018.<p>I asked the top influencers, the marketing thought …

Influencer Marketing

10 Go-To Camera Shots for When You Blank on What to Shoot Next

Blanking on what to shoot next? Don't panic! Here are 10 shots that will get you what you need.<p>Has this happened to you? You're out there on …

How to get BLURRY backgrounds in your photos and videos

How to create blurred backgrounds in your photos and videos is something pretty much anyone can do these days especially with features like the new …

IPhone 8