Digital Doughnut

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Top 10 Social Media Sites for Business Promotion - Digital Doughnut

The advancement in the social media technology has opened broad avenues of digital marketing, for businesses both small and large. By learning the …

Small Business

Top 10 trends for Digital in 2018

In this era of ever-changing technology and business dynamics, one doesn’t have the luxury of time. If one doesn’t pace up and stride along the …

Artificial Intelligence

YouTube’s new TV-focused ad offerings explained - Digital Doughnut

It’s no secret that younger demographics are watching less and less TV. According to a new Google-commissioned Nielsen study, more than half of 18 to …

Smart TV

Is your CRM/Loyalty Program infused with Artificial Intelligence (AI)?

According to New York Times journalists, John Markoff and Steve Lohr, many of the tech industry’s biggest companies like Amazon, Google, IBM and …

Artificial Intelligence

How to Create a Winning Data-Driven Content Marketing Strategy in 2018

Digital marketers know the role content marketing plays in their strategies. Research shows that it’s the second most effective tactic marketers plan …

Marketing

10 Great Email Templates for Different Campaign Types - Digital Doughnut

Creating templates for email marketing is a very effective way for you to send campaigns without having to design them every time. Being able to save …

Marketing

Challenges faced in developing healthcare and fitness mobile apps

Healthcare and fitness apps are in demand. With wearables and IoT, it has been a challenging task for developers to deliver an outstanding app. Look …

Digital Health

Why frank conversations deliver the best work - Digital Doughnut

Great work requires positive, honest relationships between agency and client. The sort of relationships that facilitate frank conversations, which in …

Management

How Becoming a Business Tutor Could Actually Help your Own Digital Business

In this article, we're going to look at how the benefits of becoming a business tutor aren't just about teaching new people new skills - they could …

Small Business

Attract Customers To Your Store By Providing An Experiential Value

Attracting consumers to enter your brick-and-mortar store is a foundational pillar for successful customer relationships. A great way to do so is to …

eCommerce

How to Use Storytelling to Improve Content Marketing

There’s something about stories. They captivated us as children, and as adults, when we hear stories, we are often listening for something we can …

Marketing

Making Customer Feedback Meaningful: An Interview with Mopinion Founders

Want to take a look behind the curtain of leading feedback analytics software Mopinion? We recently sat down with Mopinion founders and feedback …

Customer Experience

Getting smarter about protecting healthcare systems from cyberattacks in 2018

We often use similar terms in the security and healthcare. We talk about viruses and weaknesses and we put plans in place to reduce vulnerability, …

Cybersecurity

CRM - Three mistakes to avoid - Digital Doughnut

A CRM purchase is an important decision an organization makes to grow its business and need to live with it for years to come. Focusing on the real …

CRM

The Rise and Rise of Influencer Marketing

As the influencer marketing industry develops, we will of course see changes. The challenge, however, is determining how to grow with these changes, …

Public Relations

What is the biggest onsite search headache for retailers?

The concept of searching online seems straightforward on the face of it. Look a little more closely, and there is an intricate web of purpose, …

eCommerce

How Blockchains are Disrupting B2B Industries - Digital Doughnut

Blockchains are transforming many industries beyond just revolutionizing digital currencies. While a large part of our focus is on how blockchains …

Blockchain

If you think Customer Experience is just for B2C projects, it’s time to think again - Digital Doughnut

Anna Soisalo, Strategy VP at Smart Design, explains how customer experience is now an urgent priority for B2B engagements — not just B2C — in every …

3 Spine-Tingling Mobile Innovation Trends - Digital Doughnut

Mobile innovation is getting increasingly exciting lately - here are our favourite trends.<p>It’s in our pockets, it’s on our minds… Hell, it’s in our …

Why Is Everyone Talking About Digital Marketing? - Digital Doughnut

Digital marketing is the use of electronic media for the promotion of products and services. It has become essential for the success of business in …

Are Brands Forgetting their Users?

Drowning in the ever-flowing sea of content, it’s time the user fought back. When it comes to branded messaging, the audience is too often being …

Marketing

What is a Progressive Web App (PWA) and why does my business need one? - Digital Doughnut

With Google’s implementation of the Mobile First index, whereby a brand’s mobile website is to be the default listing in the Google search results, …

7 Steps To Succeed In Multiple Channel Retail [Infographic]

Digital Marketing Vs. Traditional Marketing: Which One Is Better?<p>What's the difference between digital marketing and traditional marketing, and why …

Marketing

How AI- Based mobile app development will evolve in 2018 - Digital Doughnut

After revolutionizing the world of mobile apps in 2017, AI-based mobile apps are all set to create an impact in 2018 as well. 2018 is already said to …

Top 5 Factors Google Looks for Evaluation of links for SEO - Digital Doughnut

Inbound links are an asset when it comes to online marketing. Your website receives authority when a link is pointed to your website. Here are the …

Why there’s more to the BIMA Awards than pure digital

Enter this year’s BIMA Advance Awards for Talent and Inclusion & Diversity and get 20% off with Digital Doughnut.<p>When this year’s BIMA Awards …

Awards

How Mobile AI Will Transform Our Lives

The age of Artificial Intelligence (AI) is almost upon us. Rapid developments in machine learning have allowed us to build better, smarter machines …

Artificial Intelligence

Switching off from social: Is it customer centric or self-serving? - Digital Doughnut

Recently pub chain J D Wetherspoon announced that it was quitting social media because “people spend too much time on Twitter, Facebook and …

Customer Service

Still organising emails into folders? Then STOP!!!

Here's a quick productivity tip to make your days just a little bit easier and more efficient...<p>About a year ago I was listening to a podcast to do …

Productivity

It’s good to talk: key takeaways from RSA conference 2018 - Digital Doughnut

The RSA Conference is an intense experience but - just like with endpoint security - once you analyse all the unfiltered data coming at you, you get …

Machine Learning