Dhariana Lozano

595 Added | 7 Magazines | 92 Likes | 19 Following | 316 Followers | @DhariLo | Social media & digital engagement professional, food lover, giggle box. Let's play Flipboard!

8 Elements Behind Every Successful Social Media Strategy

Posted at 19:31h in Social Media Tips by DhariLo 0 Comments<p>Every brand and business requires a custom social media strategy based on their current …

Public Relations

7 Simple Interactive Content Ideas You Can Steal

Posted at 09:27h in Social Media Tips by DhariLo 0 Comments<p>A good way to drive engagement and shake up your usual posts is using interactive content. …

My Favorite Hashtag Tracking Tools 2018

Posted at 18:26h in Social Media Tips by DhariLo 0 Comments<p>Analyzing and measuring your campaign’s success (or lack thereof) is essential in your …

6 Reasons Why You Need A Social Media Strategy

Posted at 10:19h in Social Media Tips by DhariLo 0 Comments<p>Trying to build a brand on social media without a defined social media strategy can be …

Have you gotten your copy of my free #socialmediastrategy checklist? I've put together this downloadable check list to help you get started. Fill out each section to narrow down your ideas and basic structure for a successful #socialmedia strategy ->

New Ways To Gain Social Media Reach, Interaction and Followers in 2018

Posted at 14:05h in Social Media Tips by DhariLo 2 Comments<p>Happy New Year everyone! As we head into 2018 I wanted to share and remind you of a few …

Facebook Live

7 Easy Ways Use Instagram Stories Highlights For Your Brand

Yesterday Instagram rolled out Stories Highlights, so today I’m here to break down how you can utilize the new Instagram Stories Highlights feature …

DhariLo Social Media Advent Calendar!

Frequently Asked Questions<p>When does the course start and finish?<p>The course starts now and never ends! It is a completely self-paced online course - …

3 Ways To Use New Instagram Slideshow Posts for Your Blog, Brand or Business

Instagram’s update brought us a new way to share photos and videos on the network. Now you’re able to share multiple photos and videos in just 1 …

The Real Cost of Buying Followers (And How To Fix It)

Social media marketing isn’t a simple game of likes and followers if you plan on being taken seriously as a business, build relationships with your …

9 Easy Ways to Repurpose Old Content for New Social Media Posts

A few posts ago I went over how to create a social media content calendar and reviewed how you can fill up your calendar with content including using …

How To Get The Most Out Of Your Social Media Strategy

Posted at 20:40h in Social Media Tips by DhariLo 1 Comment<p>Social media is more of a marathon than a sprint. If you feel like your social media …

Marketing

New Ways to Gain Social Media Followers Organically in 2017

Posted at 15:36h in Social Media Tips by DhariLo 2 Comments<p>The new year is literally around the corner, so I wanted to recap some of the 2016 updates …

Facebook Live

LinkedIn's website is getting a fresh new design — here's your first look

The Microsoft-owned company is calling it the "largest LinkedIn.com redesign since the company's inception." It takes a lot of the look and feel of the LinkedIn apps for iPhone and Android and brings it back to the website.<p>Here's your first look at the new LinkedIn website — and a bit about why the …

Apps

8 Key Steps for a Successful Instagram Takeover

Growing and maintaining your audience on Instagram can be difficult. Using Instagram takeovers are a great way to grow your audience, get new eyes on …

Marketing

4 Ways to Use Live Video on Instagram, Twitter and Facebook for Your Business

This past week was been filled with live video updates on your favorite social media networks! Now you can share live streamed videos on Facebook, …

Snapchat for Business: 12 Do's and Don'ts

Snapchat for Business: 12 Do’s and Don’ts<p>Snapchat is on the rise, and businesses are starting to join the network to connect with a younger …

BUILDING YOUR BRAND ON SOCIAL MEDIA

Transform your brand's online presence with the exact social media strategy blueprint I use to grow brands on social media. And learn it all in just …

Public Relations

The state of influencer marketing in 5 charts

“Influencer” marketing — essentially hiring people with large social media followings to tout a given brand — remains top of mind for marketers, in …

Public Relations

How Different Social Media Influencers Equal Different Influence Results

Posted at 18:56h in Social Media Tips by DhariLo 1 Comment<p>Influencer marketing is a little more complicated than it seems. As if it isn’t hard enough …

The Basics on How to Handle A Business Crisis On Social Media

Posted at 19:51h in Social Media Tips by DhariLo 2 Comments<p>Just as in life, many things can go wrong with your business. With social media keeping us …

6 Tactics to Instantly Boost Social Media Reach For Your Brand or Business

When your social media reach slows down or grows stagnant, it means it may be time to employ new tactics or switch things up a bit! In this post I’ll …

Marketing

5 Ways Twitter Moments Can Elevate Your Brand

What is Twitter Moments?Twitter Moments are curated stories made up of tweets that encapsulate current events and happenings around the world. The …

Marketing

Facebook for Business: 12 Do's and Don'ts

Facebook for Business: 12 Do’s and Don’ts<p>Facebook has gotten a bad rep for decrease in engagement. Although the network isn’t always the easiest to …

7 Elements Behind Every Successful Brand on Social Media

Posted at 10:47h in Social Media Tips by DhariLo 1 Comment<p>Social media can be a pretty complicated subject because so many variables fluctuate from …

Public Relations

How to Improve Your Search Rank With Social Media

Social media and how it relates to search rank has been a bit of a muddy subject. Although social media marketing may not <i>directly</i> impact search …

Google+

Simple Tweaks to Increase Your Facebook Audience Engagement

Social media is constantly changing. Recently Facebook has added a few small features to help you get even more reach and engagement from your …

Marketing

Blending in. #LoganHicks #NYC

Posted at 21:26h in Lifestyle, Uncategorized by DhariLo 0 Comments<p>It was such a beautiful night. Even though this warmer weather creeps me out [we …