Dazmoronic

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SEO Strategies That Can Hurt Your Website Rankings

5 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>There is so much information available regarding the practice of search engine optimization (SEO) that it can be difficult at times to sort out what to do and what not to do. There are so-called experts selling their tips and …

Customers

How To Save $244,000 On Your Education

You, too, can experience the best that American education has to offer–without enrolling at NYU.<p>The new ranking of the most expensive U.S. universities is out, and according to an analysis by Business Insider, the private New York University has the highest cost of attendance: $61,977 annually when …

5 Free (or Nearly Free) Apps for Small Businesses

Ryan Holmes, CEO of HootSuite, picks the most effective and affordable apps that can scale as your business grows.<p>Small businesses rarely have small problems--or big budgets to solve them. In the early days of HootSuite, with 21 people crammed into a tiny office on an even tinier budget, we were …

Apps

Startups, stop choosing names that aren’t actual words

The latest startup boom has led to the creation of at least 161 companies that end in “ly,” “lee,” and “li,” which is, naming consultants tell us, 160 too many. There’s feedly, bitly, contactually, cloudly, along with a bunch of other company-LYS, all of which you can find on this Pinterest board, …

Startups

Why Moving to South East Asia was the Best Business Decision I've Ever Made

I live a life that makes a lot of people uncomfortable.<p>Together with my husband, I run an affiliate marketing business; and up until 7 months ago we …

Where to Find Free Stock Photos Online

29 sites to check out.<p>Need images for your company website or blog--but can't afford (or don't want) to pay for them?<p>Chelsea Blacker, head of client delivery at digital marketing agency BlueGlass UK, put together the following list of websites that provide free images for commercial business use, …

Web Design

What's Wrong With Your Website? More Than You Think

You can't just set up your website and call it a day. Here's how to make the best design, and how to use the information your site gathers.<p>With the proliferation of smartphones and web review sites, every small business owner knows the importance of maintaining a strong online presence. Outsourcing …

heatmaps

5 Reasons Nobody Is Reading Your Company Blog

By now, most business owners realize the benefits of having a company blog. A company blog can help bring traffic to your site, give insight into …

5 Reasons Twitter Should Be An Essential Part of Your Business

I know, I know. For some of you out there, the mere mention of the “T” word makes you cringe. Immediate images of Kim Kardashian, Ahston Kutcher, and …

5 Social Media Rules Every Entrepreneur Should Know

7 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Social media can level the playing field between industry leaders and upstarts, between multinational corporation executives and small-business owners, making peers of all participants. Yet appearances can be deceiving. To …

Social Media

5 Secrets for Making Your Logo Stand Out

6 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Your logo is the face of your company. It will often be the first thing people see and the main thing they remember. If asked, most of us could name at least a few iconic logos, whether it be Coca-Cola's cursive script or the …

Graphic Design

10 Job Interview Tips From A CEO Headhunter

Whether you’re being interviewed to be an intern or a CEO, you’re going to run into a few notoriously tricky questions–here’s a road map of what you’ll be asked, and how to craft impressive answers to even the toughest questions.<p>No two situations are ever exactly the same, but as a general guide, …

Employment

9 Steps Towards Earning a Full Time Income By Selling Information

1. Figure out what you are passionate about.<p>If you are going to sell information, you are going to need to be an absolute expert on the subject. This …

5 Worst Things Companies Do on Facebook Today

When you're using a Facebook page to build your brand, be sure not to make any of these egregious mistakes.<p>Have you ever seen the Condescending Corporate Brand Page? If not, check it out right now. Then come back to this <i>Inc.</i> post.<p>Okay, welcome back! It's hard to be a brand on Facebook. After all, …

Social Media

Two Book Chapters That Changed Warren Buffett's Life

<b>Forbes 2013 Investment Guide</b>— <b><br>Wealth Wizards</b> <b><br>Warren Buffett, CEO Berkshire Hathaway</b><p>Do you have enough cash yet? Warren Buffett, the third-richest person in the world, says that he had all the money he needed by age 25, when his net worth reached $200,000.<p>“Money has given me the independence to do …

Guy Kawasaki's Best Tips for Publishing Your Own Book

4 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As an entrepreneur, one of the best ways to establish yourself as an expert in your field is to write a book. But getting the attention of an established publishing house these days is difficult at best. Last Saturday, popular …

Writing

How To Build A Social Following

Amy Jo Martin, founder of social media consultancy Digital Royalty and author of <i>Renegades Write The Rules</i>, says the best way to build a social media following is through sharing. She provides the following tips on how to provide quality content and build out your network.

What Do PR Agencies Do? Can You Do It Too?

PR professional Robert Wynne began a very useful dialogue in his column about what PR Agencies do. I enjoyed his follow up, too.<p>And now for the $60,000 (or $200,000, or $1 million) question, depending on the size of your company’s agency budget: Could you do it too?<p>There are many things PR agencies …

Drive Traffic and Make Sales: Inside Tips From Pinterest Power Pinners

Pinterest is worth its weight in gold when it comes to website traffic and converting social network followers into customers. Brands like Martha …

Say Goodbye To Ugly Newsletters, Stamplia Launches Its Email Templates Marketplace

Stamplia, launching today from French startup Kiwup, is an email templates marketplace where web designers can sell HTML templates for newsletters, transactional emails and signup forms, and in turn let companies focus on the messaging of their email campaigns rather than design.<p>“The current …

Three Professors Share Crowdfunding Research--Tune In To Learn How To Make Your Campaign A Success

If you are interested in maximizing your crowdfunding success, don’t miss this interview with three professors who have done the work to understand the motivations and behaviors of crowdfunding supporters.<p>You can watch the live interview here at 1:00 PM Eastern on Monday, June 3, 2013 or watch the …

Get Ahead Of Your Competition By Researching Them

Rather than waiting for your competitors to come steal your lunch, take an active role in assessing what they have to offer so you can beat them to the punch. While conducting a Google search is a good first step, it’s hardly enough to get you the breadth of “competitive research” you’ll need to …

A Beginner's Guide to Market Research

Want to get to know your customers better? Here are 23 topics you should explore to uncover what they love about you, what they hate, and what they want you to do different.<p><i>“Research is formalized curiosity. It is poking and prying with a purpose.” -Zora Neale Hurston</i><p>What if tomorrow your best …

Marketing

3 Free Apps to Help You Network Like a Pro

3 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As the saying goes, it's not what you know but who you know that can get you ahead in the world of business. While it also helps if you're amazing at what you do, there's no question that networking can help you get further …

Apps

11 Tips & Hacks for Using LinkedIn

LinkedIn is bigger than ever as a business tool. Are you actually making the most of it? Try some of these little-known tricks and tactics.<p><i>LinkedIn is a powerful social network--not just for making connections, but for sharing content, recruiting talent, and keeping customers in the loop. We asked</i> …

Financial Services