Darcy Donavan

217 Added | 6 Magazines | 4 Likes | 1 Following | 9 Followers | @DarcyDonava2014 | Keep up with Darcy Donavan on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Darcy Donavan”

How to Build a Successful Business Blog From Scratch

<i>Photo source</i><p>You probably already know why your business should have a blog. You know you'll increase traffic to your website, build authority, provide useful information, and engage with your customers. You might even provide the information they need to make a buying decision. Unfortunately, most …

Marketing

FTC sets its sights on sneaky sponsored social media posts

While some types of sponsored content are easy to spot, that kind of transparency hasn’t quite made its way into the social media realm. Tweets, …

How to Properly Optimize Your Press Releases for Search Engines and Get Editorial Links in the Future? - Press Release

Imagine yourself as a journalist or a blogger looking for a reference article to make his write-up appear authoritative and credible. Where do you …

Facebook's changing its algorithms. You'll never guess what happens next

Facebook is changing the way the News Feed works and you will be shocked by what it has done. Or, maybe not.<p>The social network is changing its …

LinkedIn debuts 'influencer' videos for interview tips and more

Video has become a big part of the business strategy for social networks, including Facebook and Twitter. Now, LinkedIn is following a similar path by letting certain people share original videos on its platform. The new tool will only be available to over 500 "influencers" on LinkedIn, someone …

7 Types Of Awesome Social Media Content Your Brand Can Be Creating Right Now

This story originally appeared on Buffer<p>Have you ever wondered why people love eating at buffets?<p>It’s not because all-you-can-eat options are better for your wallet; in fact, economists have proved ordering traditional dishes is actually cheaper.<p><b>Humans crave variety.</b> With a buffet ticket, you can …

Infographics

How to Do Influencer Marketing Like a Pro?

What does Swarovski, Louis Vuitton and Gucci have in common? Apart from the fact that they are all luxury brands, which is obvious, all these brands tried influencer marketing and emerged as pros. Gucci hired top social media influencer and graffiti artist, Trouble Andrew, to take over Instagram …

Public Relations

4 Must-Have Tools for Better Content Curation

Looking to build your brand via social media? Here's where to start.<p>Any links and content that you share across your social platforms need satisfy two core objectives:<p>1. Does this portray me in the way I'd like to be seen?<p>2. Does this add value for my followers?<p>You've got to remember that building …

Infographics

7 Secret Twitter Features You Should Be Using

<b>DID YOU KNOW: A DAY’S WORTH OF TWEETS WOULD FILL A 10 MILLION PAGE BOOK?!</b><p>I have always said that Twitter is my favourite network. Ever since Twitter …

Twitter

Facebook and Twitter Will Dangle Ad Revenue to Lure YouTube Stars

Ricky Dillon is 24, but his spiked bleach-blond hair and multicolored metallic nail polish that shines on his right fingers make him look younger. He …

Advertising

5 Free Tools That Unlock the Power of Social Media

Social media monitoring can help you figure out what your customers are really thinking.<p>You know social media can be a great source of insight about what your customers and others think about you or your company, about what people are most interested in and worried about, and about new trends you …

Social Media Monitoring

7 Incredibly Useful Things You Didn't Know Facebook Could Do for You

You may think you've mastered the book of Face, but there is more to learn. Much more.<p>With over 1.44 billion active users monthly, Facebook is a social media behemoth. Americans spend around 40 minutes a day on it, accounting for nearly 20% of total time online. But even with all that usage, there …

Social Media

Branding rules for social media managers

<i>This article was originally published in July 2016.</i> <br>How a brand is perceived online has a lot to do with its presence on various social media …

Public Relations

Beginner's Guide to Facebook Ads

Related Articles<p>Social Media is growing at an exponential rate, with new apps joining the bandwagon frequently. Facebook, Instagram and Twitter are …

Facebook Live Rolls Out Audience Targeting: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that …

Facebook Live

7 Ways to Rock at Snapchat Marketing

Jumping on the Snapchat marketing wagon? Here are a few tips to get the most out of your efforts.<p>As an online marketer, you're probably used to hearing about the "next big thing" in social media. The next network that could rival Facebook, unseat Twitter and so on.<p>While it's true that many …

Marketing

Tweets with Periscope streams now play live on any webpage

Periscope streams will now start streaming automatically on embedded tweets, which essentially makes any webpage its own live TV channel.<p>Users don’t need to do anything differently, and those embedding tweets (like The Next Web often does) also have no extra work; embedded tweets simply access the …

6 Fundamental Tools For Social Media Success

Do you manage several company social media channels?<p>Are you finding it difficult to manage it all?<p>If you're the one responsible for sharing, …

Infographics

Tools To Make Your Social Media Game Fire 🔥

Whether you’re responsible for managing your company’s social media accounts or you just want to share cool stuff on your personal profiles with …

Social Media

The Beginner’s Guide to Generating Sales Through Social Media

Brand awareness is great. Traffic is better. Ultimately though…<b>Revenue</b> and profits matter the most for creating sustainable businesses.When you’re …

Marketing

How to Launch a Successful Online Community: A Step-by-Step Guide

Learn a step-by-step process for launching a successful online community.<p>https://blog.hubspot.com/marketing/online-community-launch<p>article

Not Blogging Yet? You're Getting Left Behind

Let's have some real talk for a minute:<p>If your business doesn't have an online presence, you're too late.<br>• If your business doesn't utilize social media, you're missing out.<br>• If your business doesn't have a blog, you're not going to succeed.<p>I know that blogging feels like an overwhelming task, …

Online

11 simple yet effective improvements to your social media content

As marketers, writers and crafters, we spend hours on bringing our content ideas to life and after all that effort, want our content to be seen.<p>Writing powerful social media copy to grab people’s eyes and win their hearts is a challenge, though. And often, when our content isn’t breaking through …

Marketing

Oh No! Did Facebook Just Kill Unpaid Marketing Content? - Small Business Trends

On June 29, Facebook’s algorithm change rocked the content world. The social media giant announced it would start prioritizing posts shared by …

Instagram posts can now be 'scheduled' ahead of time via Buffer

Buffer, a fan-favorite all-in-one social media app, can now be used to schedule Instagram posts.<p>As you can with Facebook, twitter, LinkedIn, Google Plus and Pinterest, Instagram posts can be planned directly from the Buffer dashboard. There are also analytics pertaining to likes and comments on …

5 ways to market your personal brand

You—not your company, not your company’s product or service, YOU—are a brand.<p>And though you‘re employed, you never know when that will change, so …

Public Relations