Daniel Irunga

24 Added | 2 Magazines | 51 Following | @DanielIrunga | Keep up with Daniel Irunga on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Daniel Irunga”

Digital Transformation Is Racing Ahead and No Industry Is Immune

Dealing with today’s digital disruption begins by understanding how it differs from past industry changes. After all, stories of the end of our industry as we know it have been a trade press staple for decades. A few key elements distinguish this era of change from the past.Disruption has …

Innovation

Embracing Digital Change Requires a Clear Strategic Focus

At a time when many established companies are struggling to remain competitive, it’s clear that fundamental change is in order. Some established companies have found a path that works — they are surviving, thriving, and going head-to-head with an onslaught of fast-moving startups that seem to …

Innovation

A Refresher on Marketing ROI

Companies spend a lot on marketing communications. In fact, global spending on media is expected to reach $2.1 trillion in 2019, up from $1.6 trillion in 2014. But is all that money well spent? And more fundamentally, does marketing actually work? Marketing ROI analysis can help answer those …

Marketing

How Small Businesses Can Increase Their Digital Capabilities

Paying for a cup of coffee on an iPad is mainstream in big cities, but the majority of small businesses — the backbone of our local economies — have not yet fully come online. And as e-commerce outfits increasingly follow Amazon’s lead in adopting a purely data-driven model to provide greater value …

Small Business

How AI Will Change the Way We Make Decisions

With the recent explosion in AI, there has been the understandable concern about its potential impact on human work. Plenty of people have tried to predict which industries and jobs will be most affected, and which skills will be most in demand. (Should you learn to code? Or will AI replace coders …

Credit Card Fraud

How to Become a Digital Enterprise

Many enterprises use “digital” to change how they interact with clients, but that’s too limiting. Truly digital enterprises take a 360-degree view, using information and technology to improve the way all users — clients, employees, and partners — collaborate around information to substantially …

InterAct

Your Mobile Strategy Can’t Just Be About Phones

Ten years ago, Apple released the first iPhone. This set into motion a cycle of innovation and transformation that has touched nearly every business in the world in some way or another. The size and scope of the opportunities the mobile revolution has created for businesses is hard to overstate. …

Mobile

Nearly Half of Companies Say They Don’t Have the Digital Skills They Need

The companies that think their employees’ digital IQs are unimportant are probably few and far between. After all, in just one decade the concept of “digital” has changed from a niche skill set to something that’s mandatory for virtually all blue-chip companies. If you don’t feel that your …

Pew Research Center

6 Digital Strategies, and Why Some Work Better than Others

Digital technology has been roiling markets and disrupting companies for more than two decades, but despite that lengthy history, incumbents are still struggling to enact and deliver on digital transformations.<p>The first challenge is disruption; digitization is enabling new, disruptive models that …

Innovation

Data Can Do for Change Management What It Did for Marketing

Business in the 21st century is being redefined by a data-driven revolution. Take the MIT Media Lab’s experiment to see whether it could estimate retail sales performance on “Black Friday,” the day following the US Thanksgiving holiday. Instead of waiting for data from the stores themselves, they …

Replication

Advanced Analytics Are Crucial to Digital Transformation

Organizations that thrive on change use data and analytics as a competitive asset. They adapt quickly and predict trends by continuously curating and analyzing data and developing insights that drive new value. These organizations have a high “analytics IQ,” and they will be the disruptors, not the …

Big Data

Leading Digital Transformation Is Like Urban Planning

Most companies want their businesses to keep pace with digital startups, but end up bogged down by the need to fix the daily challenges that their decades-old IT systems create. How do you redesign and rebuild major infrastructure while keeping the day-to-day work going? This kind of challenge is …

Customer Service

6 Digital Trends Are Poised to Transform How We Work

In addition to the digital tools entering the workplace now, several technologies and trends on the horizon have the potential to further transform the way we work and interact with others.Artificial intelligence.Artificial intelligence (AI) is already in use throughout the web and increasingly …

Artificial Intelligence

How Consumer Brands Can Connect with Customers in a Changing Retail Landscape

When news broke earlier this year about Amazon’s courtship of some of the world’s biggest consumer packaged goods (CPG) brands, it touched off a wave of speculation. Was the e-commerce giant engaged in a long game to alter the relationships between consumer goods makers and their brick-and-mortar …

eCommerce

Tesla Shows How Traditional Business Metrics Are Outdated

Elon Musk is having a moment. Tesla just delivered its first Model 3, the affordable model that he envisioned in his “secret” strategy some 11 years ago. He wanted to build a sports car, then build a more affordable car with zero emissions. He’s basically already there. The Model 3 has mostly rave …

Tesla

Good Leaders Are Good Learners

Although organizations spend more than $24 billion annually on leadership development, many leaders who have attended leadership programs struggle to implement what they’ve learned. It’s not because the programs are bad but because leadership is best learned from experience.<p>Still, simply being an …

Leadership

When Male Unemployment Rates Rise, So Do Sexual Harassment Claims

Despite all the mandatory trainings on sexual harassment that have taken place in American workplaces over the last two decades, the problem seems to be getting worse. Sex discrimination claims made to the Federal Equal Employment Opportunity Commission are up about 10% in the last 20 years. Some …

Discrimination

Crossing the Digital Divide

ABOUT THE EVENT<p>Most business leaders view digital disruption as an opportunity, not a threat. But as George Westerman, principal research scientist …

Innovation

3 Things Multinationals Don’t Understand About Africa’s Middle Class

The retail scene in Africa has undergone a rapid transformation. A few years ago, many staple Western goods were hard to come by in some markets. Now, branded items — from luxury cosmetics to fast food and fast fashion — are becoming widely available at the glittering new shopping malls scattered …

Sub-Saharan Africa

Find the Right Metrics for Your Sales Team

“What gets measured gets managed” is a longstanding business aphorism. But today’s sales technologies enable companies to measure almost anything, which leads many managers to try to measure everything. As a consequence, managers don’t have a clear sense of what is <i>really</i> driving sales in their …

Management

11 Personality Traits That Could Derail Your Career

When considering what it takes to succeed at work, we often focus on innate strengths: high intelligence, the ability to learn, the ambition to achieve, and the social skills to develop strong relationships. But these characteristics always coexist with weaknesses—aspects of personality that might …

Personality

Do Lawyers Make Better CEOs Than MBAs?

The bad news keeps coming for Wells Fargo. A nearly $150 million settlement is pending for the fake-account scandal that roiled the bank last year, and a new scandal has emerged: Recently it has been alleged that thousands of customers were signed up for insurance without their knowledge. A bevy of …

CEOs