Daniela Forero

11 Flips | 2 Magazines | 9 Likes | 1 Following | @DaNi4eRo | Keep up with Daniela Forero on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Daniela Forero”

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Tres buenas prácticas en las estrategias de marketing de contenidos

Resumen semanal<p>Esta semana compartimos consejos para diseñar y gestionar eficientemente el marketing de contenidos, considerando tanto la estrategia …

Competing On Design Thinking

Steve Jobs famously said, “Design is not just what it looks like and feels like. Design is how it works.” Design thinking takes this notion further and provides a set of tools to power innovation through design.<p>Design thinking doesn’t guarantee innovation, but innovation always hinges on …

Empathy, Design Thinking, And An Obsession With Customer-Centric Innovation

To deliver innovative, customer-centric solutions through design thinking, we must begin with empathy.<p>In its simplest and purest form, empathy enables us to not only experience and understand another person’s circumstances, but it also puts us in our customers’ shoes to experience what they are</i> …

Design

Applying Inspirational Design Thinking to Tackle Breakthrough Innovation

A society's progress depends upon the quality of the questions it asks itself and to know what questions to ask today in order to secure a sustainable future.<p>One question could be: "Why design something at all?" Our society obsesses over entrepreneurship, innovation and design for creating growth, …

Design

Personas, Journey Mapping & some thoughts on implementing Design Thinking

<b>Personas, Journey Mapping & some thoughts on implementing Design Thinking</b><p><i>- I participated in a series of articles on Personas and Customer Journey</i> …

Time to Re-Think Design Thinking

<i>Olof Schybergson, CEO and Shelley Evenson, Head Of Organizational Evolution At Fjord, Design and Innovation From Accenture Interactive</i><p>Faced by growing competition and nimbler start-ups, many organizations are struggling. They suffer from a crisis of innovation. Unable to differentiate their brands, …

Type Connection, cada letra con su pareja

Type Connection es un juego que sirve a modo de entrenamiento o aprendizaje para ver cómo se te da eso de qué emparejar unos tipos con otros. Algo …

Beehive Honey Squares: El oso que se escondió en un tarro cereales

Beehive Honey Squares es el primer packaging de toda una serie de variedades y sabores cuyo eje visual se apoya en el símbolo de un estado …

My Best Fred

Enrolado en el equipo de Hatch Design y antiguo estudiante de la Academy of Art University, Fred Carriedo (<i>My Best Fred</i>) es un extraordinario …

¿Es el diseño una respuesta a la totalidad de la vida?

El título de este artículo proviene de una conferencia dada por John Christopher Jones, en la EDRA en el año 1974. Alejandro Macharowski nos acerca …