DANIELBMG

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Social Media Works for B2B Sales, Too

The chief marketing officer at a major technology provider recently voiced concerns that I’ve heard from several other CMOs: “Our customers have gotten way ahead of our sales efforts. Too often, we’re not even getting invited to the dance.” This tech company’s website, like many others, overflows …

Avoid These Common B2B Content Marketing Mistakes

B2B buyers often have made up their minds about a purchase before a sales rep even gets a foot in the door. It’s no wonder, then, that more than 90% of B2B sellers have turned to content marketing to help regain access to buyers in the early stages of the purchase process. Yet CEB research finds …

Why B2B Companies Struggle with Collaborative Innovation

Collaborative innovation is a hot topic in the B2C space, where it overlaps with crowdsourcing, but we see B2B players taking an interest as well. Of course, the two contexts are very different: Companies usually engage with few customers at a time, not a large online community; they use …

Production and distribution of assistive devices for people with disabilities: Part2 / Chapter 5-8

FIJI *<p>* By Mr. Jokatama Toga, Executive Director, Fiji National Council for Disabled Persons, Suva.<p>A. Need for assistive devices<p>Fiji is currently …

Disability

Chipotle Hopes to Reassure Customers with ‘A Love Story’

A still from ‘<i>A Love Story</i>,’ the third short animated film from <b>Chipotle Mexican Grill</b>. | Image credit: Chipotle Mexican Grill<p>Related:<p>Will the power …

Watch Nobel Prize-winning economist Joseph Stiglitz explain globalization in three minutes

Globalization. It’s a term we hear thrown around all the time – even more so since Britain voted to leave the EU in a decision that was widely seen …

Globalization

Minecraft Is a Testing Ground for Human-AI Collaboration - MIT Technology Review

The blockish and slightly dorky computer game Minecraft may turn out to be a great place for humans and AI to learn how to work together.<p>An …

The Secret to a Video-Game Phenomenon - MIT Technology Review

All video-game makers are minor gods. They are, after all, in the business of world creation. The game creator sets down the mountains and arranges …

A Simple Way to Combat Chronic Stress

For most leaders today, frequent stress is inevitable. But with awareness and a little skill, its negative impacts are not.<p>Intense negative experiences of stress are all too common. Consider Stefano, coauthor of this article. In 1998, Stefano began a career abroad while simultaneously completing an …

Challenges | MIT - Solve

Women and Technology<p>How can women and girls of all socioeconomic backgrounds use technology to fully participate and prosper in the …

Demand World Leaders Fund Education in Emergencies for Kids Everywhere

For so many children like Raouf, access to quality education is no longer a reality. With his school and neighborhood destroyed by bombs, Raouf’s …

Education

Events

Each year since 2003, the Open Forum convenes in January at the local Swiss Alpine School in the heart of Davos, attracting leaders from all walks of …

World Economy

Video: How We Signal Trust in the Workplace: From innovating Oreos to scaling Everest, communicating trust can build your business.

Whether you want to find new customers or empower an existing team, successful business interactions require a willingness to signal trust and …

Kellogg School

Home

The True Magic of Magic Leap, and Other Comments from Readers - MIT Technology Review

Here’s a look at what people have been saying about <i>MIT Technology Review</i> stories over the past week. Some comments have been upvoted or prominently …

Intelligence

HUBweek

presenting the <b>future</b><p><b>Boston</b><p>2018 Open Calls Watch the video<p>Our founders<p>The Art + Science + Technology Festival<p>Founded by The Boston Globe, Harvard …

City Halls

Be Persuasive: Write a Convincing Position Paper or Policy Advice (Project-Centered Course)

A Tool to Help You Reach Your Goals in 4 Steps

A Definitive Guide to the Brexit Negotiations

After a heated political campaign, voters in the United Kingdom decided by a slim margin, on June 23, to exit the European Union, leading to a change in government. Now that a new prime minister has taken over, the next big question looms: How will the UK and EU negotiate their split?<p>I have spent …

The Global Laboratory, Informatics, Medical and Science Professional Community | sciNote

Informatics

Global Citizen

By Daniele Selby|May 18, 2018<p>Trump’s proposed domestic policy would revive rules from the 1980s. Read more<p>By Joe McCarthy|May 18, 2018<p>The Paris …

Activism

How Beacons Can Reshape Retail Marketing

Beacon technology is poised to change the way consumers interact with brands, making devices more helpful and revolutionizing the way retailers …

Internet of Things

Choosing the Right Keywords: Google Best Practices - AdWords Help

Directly from Google, read these AdWords keywords best practices, designed to help you reach the right customers and grow your business.<p>1. Align …

The Next Must-Have Smartphone Feature - MIT Technology Review

Smartphones can tell you when to depart for the airport to make your flight, provide voice-guided directions on the way there, and route around …

Oblique Strategies

<b>Brian Eno</b><p>"These cards evolved from our separate observations of the principles underlying what we are doing. Sometimes they were recognized in …

Brian Eno

MobileMozaic

iOS Apps

Google Trends

See the latest trends, data and visualizations from Google. Find out what's trending near you right now.

YouTube Trends

As the 2018 Academy Awards approach, the YouTube community has been home to tens of thousands of review videos, reaction videos, and discussions of …