Creativepool Magazineflipped into CreativepoolAnimation The magic of award-winning animation with Ambassadors - #AnnualSpotlight creativepool.com - Creativepool Ambassadors is a creative production studio driven by the belief that craft makes all the difference. It is a testimony to Ambassadors's love for the …
Creativepool Magazineflipped into CreativepoolSustainability What is digital sustainability, and why should you care? creativepool.com - Creativepool It's easy to conceive sustainability in its most tangible form - innovative packaging solutions, plastic waste, plant-based products and so on. But …
Creativepool Magazineflipped into CreativepoolSustainability Can creativity change the world? creativepool.com - Creativepool How can creatives change the world? We are just about coming out of a society-shattering pandemic, one that brought a cataclysmic series of changes …
Creativepool Magazineflipped into CreativepoolPandemics This new wave of brand purpose isn’t a pandemic fad creativepool.com - Creativepool We’ve seen brands rise and fall during the last decade, but never as fast as in 2020. A correct approach to brand purpose could make or break a …
Creativepool Magazineflipped into CreativepoolSelf-awareness You are your biggest challenge - #CompanySpotlight creativepool.com - Creativepool We were quite surprised to read that Studio Noel's biggest challenge to its own development was... Michelle Noel, Creative Director. It takes some …
Creativepool Magazineflipped into CreativepoolCEOs Discussing emotions with the Global CEO of Sweetshop - #JudgeSpotlight creativepool.com - Creativepool If there is one thing this pandemic has shown us, it was the power of emotions and how much that matters for advertising. However, Wilf Sweetland, …
Creativepool Magazineflipped into CreativepoolDesign Same Old, Same New... where's the differentiation gone in branding? creativepool.com - Creativepool Shaun: “I really love that new tv series.” Laura: “Same” Mark: “I’ve always wanted to go to Borneo” Karl: …
Creativepool Magazineflipped into CreativepoolIllustration Riding on a dream with Anastasia Beltyukova - #AnnualSpotlight creativepool.com - Creativepool We can't help but love everything that Anastasia Beltyukova (aka Tribambuka) creates for the world to see. With a beautiful dreamlike style and …
Creativepool Magazineflipped into CreativepoolAdvertising How a pandemic changes brand perceptions creativepool.com - Creativepool There's no denying that the pandemic has changed consumer behaviour worldwide, forcing the whole creative industry to find new ways to adapt to a new …
Creativepool Magazineflipped into CreativepoolCrime Hard Calls Save Lives - #BehindTheIdea creativepool.com - Creativepool How would you live knowing that one phone call from you could have saved someone else's life? Doing phone calls to report a knife crime can be hard, …
Creativepool Magazineflipped into CreativepoolDesign Why big brands need design systems creativepool.com - Creativepool It is now yesterday's news that the consumer experience has almost entirely shifted online as a result of a global pandemic. With such sudden change …
Creativepool Magazineflipped into CreativepoolSustainability Brands must make sustainability for the many, not the righteous few creativepool.com - Creativepool Consumers are not stupid. Anyone who's been in the advertising game for long enough will know that, and they will also know that underestimating …
