James Kaye

2,978 Flips | 4 Magazines | 2 Likes | 424 Followers | @Cranleyboy | I'm a Director at Big Ideas Machine, a London-based B2B PR & marketing agency focused on mobile and tech. I'm also Director at Big Games Machine, a video game PR and marketing agency that helps devs to launch their  games on mobile, console and PC 

App Store Developers Form a 'Union' Ahead of WWDC Calling for Free App Trials, Better Rates

A group of App Store developers calling themselves "The Developers Union" today published an open letter to Apple asking the company to commit to allowing free trials for apps and a "more reasonable revenue cut."<p>The group says that it is first aiming to get Apple to implement free trials for all …

Apps

2017 was a good year for mobile app downloads according to report

2017 has been a record-breaking year for app downloads with 27 million apps downloaded in Q4 2017 alone, according to App Annie.The increase of 7% …

iOS 11.3 Finally Allows Sorting of App Store Reviews

Apple's upcoming iOS 11.3 software update, the first beta of which was seeded to developers on Wednesday, finally adds the small but useful ability to sort App Store reviews on the iPhone, iPad, and iPod touch.<p>After tapping on See All under the Ratings & Reviews section in the App Store, users can …

App Store

Boost your app downloads by shrinking your app size

Since the Android Marketplace launched in March 2012, average app size has quintupled. Some of this increase makes sense. Today, we expect richer content, better graphics, and more features from our mobile apps, and none of this comes for free! The memory available on your typical Android device …

Apple adjusting App Store pricing & developer payouts in select countries due to tax changes

Apple today has sent an email to App Store developers informing them of upcoming price changes in select countries. The company says that value added tax, or VAT, has changed in some countries and thus it will adjust developer proceeds. Other countries will also see App Store prices updated.<p>Apple …

Apps

Apple brings its redesigned App Store to the web

If you thought Apple's iOS 11 App Store redesign was overdue, the tech giant is now finally getting round to updating its web interface. The overhaul borrows from the iOS 11 revamp, offering a clean look, with larger images arranged in card-like bubbles, and a focus on discovery and reviews. When …

Apple revamps App Store Preview web interface with iOS 11 aesthetic

Apple on Thursday issued a redesign for the App Store web interface, with app searches on Safari, Chrome and other browsers now rendering a bold …

Apps

Organic Traffic Responsible For 65% Of iOS App Store Downloads

Consumers love apps. Downloads in 2017 rose about 60% to 175 billion globally in the past two years, with users devoting nearly 1.5 months of their …

Mobile gamers are cool with in-app advertising

A majority of mobile gamers (71%) are happy to accept in-game advertising as long as this enables them to play the games for free, according to new …

Apple just shared some staggering statistics about how well the App Store is doing

Apple has an annual tradition in early January of announcing how well its App Store is doing.<p>But instead of simply announcing its yearly sales, or total downloads, or other key stats, it gives investors and users a few seemingly random data points.<p>Still, Wall Street analysts use these data points …

App Store

Apple Creating a Link Between its App Stores Could Be a Sign of Even Bigger Things to Come

Earlier this week, Marc Gurman of Bloomberg, a man well known for his sources within and knowledge of Apple, dropped a bit of a bombshell. He reported that Apple will be shifting its App Store policies to allow Universal Binaries to be created that include dual iOS and macOS compatibility.<p><b>Big News,</b> …

Breaking down the download numbers required to get your game in the App Store’s top rankings

This article uses insights obtained through Reflection's mobile games market data. You can check out the tool on the Reflection website . Releasing a …

Apple’s widened ban on templated apps is wiping small businesses from the App Store

F<p>ollowing its Worldwide Developers Conference, Apple released updated App Store guidelines that included a new rule allowing it to ban apps created by a “commercialized template or app generation service.” The understanding at the time was this was part of Apple’s larger App Store cleanup, and the …

Apple introduces a new pay-per-install ad product called Search Ads Basic

Apple today is introducing a new way for app developers to acquire users for their apps: it’s launching a pay-per-install advertising product called Search Ads Basic. The “basic” branding signals that this product is being aimed at smaller developers compared with the existing Search Ads product, …

App Store Search ads rank high in latest AppsFlyer Performance Index for H1 2017

Mobile analytics firm AppsFlyer has released the fifth edition of its Performance Index ranking the best media sources in mobile advertising. The …

iOS 11’s new ‘App of the Day’ feature can rocket downloads by over 2,000%

New data is out today from Apptopia on how iOS 11‘s App Store and its new app of the day and game of the day features are influencing downloads. With an app of the day feature, the company found a boost in downloads of up to 2,172%, while games saw an increase of up to 963%.<p>Spotted by <i>TechCrunch</i>, …

Apps

Marketing an App? Cut Your Facebook Ad Costs Dramatically With These Tips.

Learn how to optimize your marketing approach.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Recent studies show that 56 percent of Facebook users only log in using mobile devices. In fact, in the third quarter of 2016, the number of monthly mobile active Facebook was a staggering …

These are the highest quality apps and games right now, according to Google

Google introduced its Android Excellence collections in June. This was a new take on its Editor’s Choice category of the Google Play Store, highlighting what Google believes to be the best apps and games available at the moment.<p>The fall selection of Android Excellence titles, which were picked …

The Easter egg in Apple's new App Store and why it matters

There is a tiny, hidden Easter egg on the new iOS 11 App Store screen. It’s so subtle that most probably missed it, but it’s an important one, a …

Apple wants you to get very excited about, oh, the App Store

Commentary: In a series of new ads, Apple wants you to believe that with iOS 11, the App Store will make your life better.<p><i>Technically Incorrect offers a slightly twisted take on the tech that's taken over our lives.</i><p>Please lie here on my chaise-longue and we'll play word association.<p>When I say "App …

Apps

Apple promotes all-new iOS 11 App Store in new series of videos

Following the release of iOS 11 to the public yesterday, Apple has shared a new series of videos on YouTube that highlight the all-new App Store design. The four videos all highlight new features and capabilities of the iOS 11 App Store.<p>The primary video simply highlights new features of the App …

Apps

32-Bit Apps Represented Less Than 1% of Apple's App Store Revenue Last Quarter

Apple began permitting developers to submit 64-bit applications to the iOS App Store back in 2013, allowing for improved app performance and reliability on 64-bit iOS devices. Then in June of 2015, Apple began enforcing that all apps and app updates released on the App Store must use the 64-bit …

UK Mobile Users Weigh in on Least Favorite Mobile Ad Formats

It’s no stretch to say that digital advertising can be annoying, and mobile ads even more so as they’re harder to avoid. For UK consumers, some …

Google Play Protect within the Play Store is now widely rolling out

After beginning its rollout a month ago, Google Play Protect in the Play Store is now widely showing up for many users. Play Protect is just a rebrand of existing security features long found in Play Services, but is now more prominent and visible within Android.<p>Announced at I/O, Play Protect began …

Android News

How Much Time Do You Spend Using Apps? This Handy iOS Feature Shows You

Playing games or surfing social media apps on your smartphone can consume hours of time every day, which can be a real productivity killer. You may not know this, but there is a hidden iOS feature that actually quantifies how long you spend on Facebook, Instagram, WhatsApp, Messenger, Twitter, …

Apps

Half of digital media time is spent in five apps

<i>This story was delivered to BI Intelligence Apps and Platforms Briefing subscribers. To learn more and subscribe, please click here.</i><p>More than half of all time spent in digital media is within users' top five apps, according to comScore's 2017 US Mobile App Report. Users spend 90% of their mobile …

Majority of U.S. consumers still download zero apps per month, says comScore

Apps are dominating consumers’ digital media habits, but getting people to try new ones is still a tough sell. That’s the latest from comScore’s newly released 2017 U.S. Mobile Apps Report, which finds that 57 percent of consumers’ time spent using digital media is now taking place in mobile apps. …

iOS 11 App Previews – The Complete Guide to Video on the App Store

When iOS App Previews (video on the App Store) were announced in June 2014, everyone got quite fired up. A new exciting tool for anyone looking to …

Apps

The App Store in iOS 11- More Than a Fresh Coat of Paint

I’ve been using iOS 11 on my iPad Pro since I got my new 12.9” model, but I held off installing it on my iPhone until last week. I absolutely rely on my phone when I am in the field at work, and couldn’t afford outages, crashes, or widespread app incompatibility. I waited until I was sure that none …

Apple just changed the App Store icon for the first time in years

Goodbye pencil/ruler/paintbrush, hello popsicle sticks. While the app store icon has seen subtle tweaks over the years, it’s featured the same basic logo until now. Apple today released it’s sixth developer beta for iOS 11 about a week ahead of expectations.<p>The update includes new icons for Maps …