Cosimo Errede

24 Added | 6 Magazines | 1 Like | 1 Following | 11 Followers | @CosimoErrede | Autore del libro La Grande Truffa della Pubblicità. I File segreti di un creativo pentito. Pubblicitario Scientifico.

How Scarcity Changes Our Brains And Boosts Your Conversion Rates

Hurry! Get it while supplies last! Columnist Jeremy Smith explains how a conception of scarcity affects the brain and how marketers can respond to it …

Marketing Is A Process, Not A Decision... And Never Magic

I recently sat in a meeting with potential clients, and during the discussion I had the feeling they expected something else… do you know the …

What Is Branding?

<b>Unsure about the meaning of “branding”? Don’t worry! Branding is one of those marketing concepts that is a bit vague and can quickly become</b> …

10 Content Marketing Trends To Help You Budget For 2016

It’s that time of year again — the time when marketers are doing everything they can to prepare and acquire a budget for their 2016 initiatives. However, you can’t just walk into your meetings and open your hands to your C-suite like a small child asking for an allowance. You need to walk in with …

Marketing

Consumers Buy From Amazon But Want To Buy Directly From Brands

According to a recent Nielsen “Global Trust in Advertising” report, “branded websites are the second-most-trusted advertising format, behind …

eCommerce

SoulCycle and Harley Davidson will always have this in common

The crowd is mostly women, many of them late for work, and they're impatient. A suited bouncer at the door and a bag check are slowing everything down.<p>This isn't the launch of Apple's latest iPhone or a limited-edition, collectible Nike sneaker.<p>It's SoulCycle's warehouse sale.<p>The scene above — …

Indoor Cycling

Where To Find The Best Direct Response Copywriter | Proven Direct Response Marketing For Business

David Ogilvy: We Sell or Else

Five Opportunities To Make More Money When You Use Direct Response Marketing

Most POWERFUL Direct Response Sales & MARKETING Techniques Ever Shared By JOE POLISH!

Why Email Marketing Is More Effective Than Social Media

I feel bad for my students. In the past, students used to be able to tell me that they would use social media to market their businesses. I assumed that they knew what they were talking about – after all, they are tech savvy Millennials and I am an aging Baby Boomer.<p>However, since launching The …

Marketing

34 Misleading Vintage Ads Promoting The Benefits Of Smoking

Quaint though they may be, we've come a long way from this hellishly misleading smoking advertisements from yesteryear. Actor Edmund Lowe once …

Villa Malvazinky by Martin Sladky of de.fakto

Villa Malvazinky is a residence in Prague designed by Czech architect Martin Sladky of de.fakto. From a distance, the house appears to be two …

Portuguese Building With Double Height Portico Overlooking a Golf Course

Overlooking a fairway of the San Lorenzo golf course in Quinta do Lago, this Portuguese residence was designed by de Blacam and Meagher Architects …

Modern Residence Opening Up to Fantastic Views in Germany: House P

Situated on a small mountain ridge in Waldenburg, Germany, House P by Philipp Architekten is a 313 square meter residence showcasing a highly …

Enchanting Villa in Sweden Displaying an Interesting Blend of Simple and Rigorous Volumes

The enchanting Nilsson Villa, located in Sweden, reminds us that we’re in the middle of summer and yes, we do dream of vacation, silky sands, blue …

Articles about modern masterpieces 6 great homes france on Dwell.com - Dwell

Seaside or lakeside, waterfront houses evoke a sense of peace. Here are 6 of our favorites.<p>Known for its art de vivre and joie de vivre, France is a country with a rich cultural past.<p>If you have a nomadic streak and like waking up in a different place every few months, weeks, or even days, then a …

Mid-Century modern

In Israel, flattened Fiats as art

A new exhibition at Israel’s Design Museum Holon takes a decidedly two-dimensional look at the classic Fiat 500.<p>As part of an installation called In Reverse, artist and industrial designer Ron Arad has made dramatic wall hangings of six flattened Fiats. Arad, who also designed the museum’s …

Art

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sweep me up (Cute cloud wall shelf for a little ones room!)

#Choccolate http://designdautore.blogspot.it/2013/06/choccolate.html#more

Aguazul & Orizon: Two Different Stories To Tell