Corrine Weldon

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How to Optimize Images for SEO

We all know that high-quality images are important in telling your property’s story, and grabbing the attention of travel shoppers as soon as they …

What Hotels Say About Airbnb on Their Earnings Calls

When you’re labeled an industry disruptor, chances are your name is going to pop up a couple of times as your contemporaries/rivals discuss their …

Are Extended Stay Hotels Aligned With the New American Dream?

Traveling for extended-periods of time is truly rewarding; however, it can cost a lot of money when you’re responsible for rent or a mortgage payment …

Get ready for $69 flights from the US to Europe

How many hours do you spend sitting at your desk or on your couch just wishing you could fly somewhere far, far away? Listen, we know adulting is …

Interview: How Marriott Will Position Its 30 Hotel Brands

When Marriott’s acquisition of Starwood officially closed last month, making it the world’s largest hotel company by number of rooms, Marriott …

Hilton Introduces New Hotel Brand With Millennial Mindset

Hilton Worldwide is introducing a new midscale hotel brand, Tru by Hilton, aimed at appealing to consumers of all ages who share values around what …

Hospitality

TripAdvisor's CEO Says That Apps Are the Key to Future Success

TripAdvisor votes for apps over the mobile Web.<p>The hotel booking and review site aims to handle users regardless whether they visit through its apps, …

Hospitality

4 Travel Marketing Trends You Need to Act On

I always assumed that running paid search for a business in the travel sector was a pretty glamourous job. I mean, you’re tasked with selling a …

What is Experiential Travel and Why Does It Matter to Hotel and Travel Brands? - By Alan Young President, Puzzle Partner Ltd

When you’re traveling far from home, do you skip the standard tourist destinations in favor of atypical adventure? Do you set a rule that you will …

10 reasons why Dynamic Ads for Travel from Facebook heralds a new era of travel marketing

This week Facebook has launched Dynamic Ads for Travel (DAT), its native retargeting solution for travel advertisers, as Tnooz first reported.<p><b>NB</b> This …

AdWords

16 Stats about Mobile Travel in 2016

<b>Back in 2010, travel and hospitality brands were all abuzz about social media, in particular Facebook and Twitter. Six years later, social networks</b> …

Social Media

Wyndham Is Repositioning All 16 of Its Brands to Appeal to Anyone and Everyone

Wyndham Hotel Group is reinventing itself with a brand-new repositioning of all of its 16 economy, midscale, and upscale brands, designed to appeal …

Hospitality

Marriott direct booking drive has Millennial travellers at its heart

Marriott says its controversial marketing campaign to encourage travellers to book direct is based on more than just trying to bypass …