Digital Signage Experiences

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Better Sex through DSaaS*

Yes, you read that headline right. And yes, we’re being provocative, but bear with me, because I’ll prove my point:<p><b>DSaaS* + an experienced, committed</b> …

5 Reasons Why Marketing Shouldn’t Make Your Digital Signage Buying Decisions: Part 1

During my career in start-ups and tech, I’ve spent a lot of time selling to IT professionals. The philosophy and discipline they bring to …

Getting Real about Real-Time Retailing

<i>Stores Magazine</i> recently said, “One of the key messages at this year’s NRF Annual Convention and Expo was that there is no more multichannel. There …

Give Yourself a Gift: Plan Your Holiday Signage Now

Here’s a bit of good news: this year there are two more shopping days between Thanksgiving and Christmas!<p>Holiday 2016 promises to ring loud at retail …

Prototyping for Brick & Mortar Stores

How I used Framer to design digital in-store screens to augment the ‘offline’ shopping experience.<p>Since three months I’m a UX designer at Suitsupply. …

San Francisco

Pokémon Go May Be a No-Go for Your Business

Brace yourself, but here’s what we think of the world’s latest, greatest mobile app and its use in customer promotions: if it doesn’t fit your …

Why Beacons And Digital Signage Are BFFs

• 0<p>https://www.convergent.com/resources/?p=2343<p>If you haven’t heard about beacons… you will soon.<p>What are Beacons?<p>Beacons are tiny radio transmitters …

The Word from InfoComm: Content Is a Challenge and LED Is a Star

We’re back from Las Vegas and a very busy InfoComm 2016 and here’s some of what we saw and heard in the booth and on the show floor

6 business technology trends for 2016

Nearly every business uses the cloud for all or some of its business software. Roughly 93 percent to be exact. The cloud enables connectivity with other systems and reduced maintenance and mobility among other benefits.<p>The past few years have seen widespread adoption of cloud computing, but 2016 is …

12 tech innovations changing the face of retail

<i>Image credit: ibmphoto24</i><p>By Simi A Mira<p>Technology is blowing up the retail scene. What was once a straightforward market of buying and selling between …

Smart Mirrors Might Be The Future Of In-Store Customer Analytics

Oak Labs, founded by eBay alum Healey Cypher, knows its tech won’t work unless it makes employees’ jobs easier, not harder. Will it succeed?<p>Online shopping data is an invaluable trove of insight into how people shop on the Internet. But as the line between online shopping and offline shopping …

eCommerce

How Retailers are Transforming the In-Store Experience

Imagine satisfying a late-night sweet tooth by using a cupcake ATM. Or, picture using a digital touch screen to design your own shoes, sunglasses, or …

New Things to Think About in Digital Wayfinding for Hospitals

Think of the anxiety that comes with being lost. Now add a layer of fear and a good dose of nerves caused by dealing with medical tests, sickness and …

Strategy Comes First

Without a well-defined strategy, digital signage won’t have an impact on a store’s success. In fact, it will have a high probability of failure and …

Sound Strategy, Great Content and the Human Touch: Increasing Share of Wallet in Banking

With a slow-growing economy and strong competition, keeping customers and increasing their share of wallet is a big deal in traditional banks these …

Real People, Real Stories: Getting and Keeping Millennials as Your Bank’s Customers

Apparently, despite their numbers, sightings of millennials1 in banks these days are akin to catching a glimpse of a rare species of bird.<p>When it …

Doing the Heavy Lifting: Digital Signage as a Service

Lest you think that cloud-based computing is brand new, shared computer processing and data storage resources actually have been around in one form …

Why Do Shoppers Still Shop in Store? It’s about the Experience.

In a world where online shopping is fast, easy and convenient, why would anyone still go to a store?<p>The answer is simple. People “love going out, …

Why Our Industry is Broken

By Steve Schilling on May 9, 2016<p><i>“Our industry is broken; it’s as simple as that. With a fragmented market of more than 300 software providers, an</i> …