Codeless

269 Flips | 2 Magazines | @Codeless | Content for the best B2B SaaS & marketing service companies on the planet.

Your Design is Killing Your Content: Good marketing should work with, not against, good user experience - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

In a perfect internet, there’d be no marketing.<p>Customers would just know, as if by divine gift, when and where to find us when the time was right. No …

Profit

5 Promoted Content Lessons from Spending $4,008.13 in 4 Weeks - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

We don’t just talk about marketing.<p>In the past few weeks, we spent $4,008.13 on content promotion, testing how our new add-on services significantly …

Facebook Ads

How to Do SaaS Content Marketing (Without Boring Prospective Customers) - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

Virtually every SaaS brand in existence now uses content as part of their marketing strategy.<p>A quick scan of any standard SaaS website will reveal a …

Marketing

How to Take Your Content Growth Strategy from Zero to 100 - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

But creating a content growth strategy that works these days is just that – work. Painstaking, hair-pulling, nap-inducing work.<p>The kind of work that …

Marketing

Want Customers to Open Your SaaS Emails? Send Better ones. - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

I have 2,689 unread emails in one of my inboxes.<p>I check this inbox every day. Sometimes, I even open an email.<p>But 99% of everything in it has the …

Marketing

The Best B2B Content Marketing Isn’t Boring, but Yours Is - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

Can we talk about how boring B2B content marketing is?<p>Because it’s really, really boring. And usually pretty bad on top of that.<p>I get that many …

Marketing

SaaS Marketing Metrics You Can Ignore If You Want to Fail Miserably - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

If you’re like me, when you see an article that says that you “must know” something, your immediate response is, “Why do I need to know it?”<p>I mean, …

Marketing

B2B Content Marketing Best Practices: Why Most Are BS and What to Do Instead - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

Most B2B content marketing best practices are bullshit.<p>They tell you to “develop long-form content” and “create content for the buyer’s …

Marketing

How to Build a Content Strategy Framework That Doesn’t Flop - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

Unless you’re living under a rock or haven’t upgraded from dial-up internet, you know that content is only getting better.<p>Posts are becoming more …

Marketing

Original Content Marketing Case Study: How We Increased Average Session Duration by 281.05% & Reduced Post Promotion CPC by 70% - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

Content is subjective.<p>People like one style or another. They hate one writer or another. They love long, eloquent, flowing prose, or prefer short, …

Marketing

The 3 Best Executed SaaS Marketing Strategies for Sustained Growth - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

Want to uplift your conversions by 10,000% overnight?<p>Want your email list to grow faster than a chia pet on steroids?<p>Me too.<p>Which is why it’s a shame …

SaaS Marketing Is Different. Here's How to Do It Well. - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

Creating an effective SaaS marketing strategy isn’t easy.<p>While more traditional companies can follow more traditional methods for achieving steady …

Marketing

Content Farm Olympics: We Bought & Tested 5 Content Writing Services

Content marketing generates traffic, leads, and sales.<p>Anyone, anywhere can take advantage of it.<p>But there’s a problem:<p>Not when there are millions of …

Marketing

7 Agency Mistakes I Made Passing $70k MRR in One Year - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

I didn’t want to write this post.<p>Feel stupid for publishing it.<p>Would rather let the work speak for itself.<p>But these posts do have their place. Mostly …

When (And When NOT) to Hire Freelance Blog Writers [Pros vs. Cons] - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

I’ve lived in both worlds.<p>I’ve been a six-figure freelancer, and am now on the other end, hiring writers to produce best-in-class, long-form content …

6 New Ways to Steal Content Ideas with Moz's Link Explorer (Open Site Explorer)

2 million blog posts are created and published every day. And the top-tier, long-form content generates 9x more leads than shorter content.<p>For …

I

Jason Mercer from Drift sent me an email.<p>Overall, it’s decent.<p>It’s the wrong email address and not our company name.<p>However, it’s not <i>terrible</i>. It …

You're Measuring the Wrong Blog KPIs. Here's What to Track Instead. - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

It’s not that most blog KPI’s are purposefully bad.<p>They’re just misguided.<p>They’re well intentioned. But ultimately askew. And it leads to poor …

This Blog Post Has No Keywords. Here's Why. - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

This blog post has no keywords.<p>One reason is ’cause I’m lazy. (Seriously. F-keyword research.)<p>But the other is because keywords don’t always …

Why 'Good' SaaS Content Isn't Good Enough Anymore - ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

SERPs are getting more competitive.<p>Not less.<p>Three trends are transforming them into winner-take-all markets, where only the best of the best gets …

Why Your Ads Should Look 100 Years Old

Think ‘lead magnet’ ads are new-age?Think again.Free opt-in ad campaigns like that have been around for almost a century.Everyone’s looking for the …

What a Baby Clothes Blog Can Teach You About 991% YoY Growth Using Paid Acquisition

Spearmint LOVE started off as a baby clothes blog less than five years ago.Founder Shari Lott had already built up a strong online presence with her …

How to Use the New Lifetime Value Feature in Google Analytics

You’re drowning in data.You’ve got enough KPIs to track and report on already.Why would you possibly need another one? What good would come of adding …

The Ultimate Facebook Business Manager Guide

Twitter ads are easy. You’ve got promoted accounts, promoted tweets, and that’s about it. LinkedIn ads are also easy. You only need to follow our …

Your Data is Wrong – Here’s Why by @bsmarketer

Here are some of the most common reasons your data is wrong and how to recover from the consequences.The post Your Data is Wrong – Here’s Why by …

How "Message Match" Can Lift Conversion Rates by 212.74% [Case Study]

Google offered to build a free mobile website for our past client. But rather than take them up on that very generous offer, they hired us to rebuild …

5 Reasons No One’s Reading Your Blog Posts (And How to Fix Them)

Today, good enough isn’t. Not when millions of posts are published daily. Not when today’s average post is 1,054 words; requiring anywhere from three …

Search Engines

How to Use Google AdWords IF Functions to Customize Your Ads by @bsmarketer

AdWords IF Functions help you customize ad text to personalize your paid search ads. Here's how they work, and how to use them to target audiences to …

What Type of SSL Certificate Does Your Website Need? by @bsmarketer

SSL certificates come in many different styles and flavors. Here’s a complete breakdown (minus the jargon).The post What Type of SSL Certificate Does …

How to Beat Google’s Mobile Page Speed Benchmarks by @bsmarketer

Here's how to beat Google's industry mobile page speed benchmarks to gain more search visibility and revenue.The post How to Beat Google’s Mobile …