Christian Andersson

67 Flips | 1 Magazine | 1 Like | 12 Following | 1 Follower | @ChrisbyBrick | Keep up with Christian Andersson on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Christian Andersson”

3 Ways to Maximize Your Brand's LinkedIn Presence

We all know the importance of having a brand presence on LinkedIn but once you've set up your company page, it's tough to know exactly what to do …

10 quotes to inspire your copywriting strategy | Nottingham copywriting tips for better business communications, by Camilla Zajac

Content. Everyone’s talking about it. With so many different views, it’s all too easy to get bogged down in the detail. So here’s a quick round-up of …

How to Audit Your Content Marketing to Prove ROI

At the end of 2014 we set out on a mission to prove the ROI of our content marketing at NewsCred. This was a particularly terrifying exercise for me …

The New Age of SEO: Why Your Approach Must Change

The old adage "adapt or die" could never be more true when it comes to SEO strategies these days.<p>SEO best practices are going to change whether we like it or not. It's easy to get set in your ways and feel comfortable with your current strategy, but this isn't going to be sustainable in this …

marketers

The Designer’s Guide to Building a Brand Story

Think about a product that you consistently, and quite happily, pay for. What does it allow you to do? Is there anything about this product that …

5 Pointless Marketing Metrics You Can Stop Tracking Today

Marketing

The Secret To Thriving In The New Marketing Landscape

As any eighth grader studying Charles Darwin will tell you, adaptation is not a choice—it’s a prerequisite for survival.<p>And, as today’s marketers …

Marketing

The Anatomy of the Perfect Sales Presentation

Good infographics tell stories to the audience, and you sales presentations should too. The Anatomy of the Perfect Sales Presentation from Clemence …

The 6 Principles of Design

The 6 Principles of Design is an elegant design that visually shows the readers many of the ways design can visually communicate information. …

Infographics

Word-of-Mouth Marketing Should Be Like a Jockey—Short, Agile and Human

Every vital brand has a story to tell, and the most effective way to spread your story—even in today's digital age—is through word-of-mouth …

Advertising Industry

8 Ways to Become a Better Storyteller Through Social Media

While social media platforms have afforded us convenience in the line of communication, storytelling remains one of the most powerful tools to engage …

Social Media

Social Media or SEO: Which Is More Important to Your Business?

Back in the day, well optimised sites with a multitude of keyword-rich backlinks were seen as the only way of getting your website ranking in the …

Human-to-Human Marketing: A Trend for 2015 and Beyond

Trends

How to make a splash in social media

In a funny, rapid-fire 4 minutes, Alexis Ohanian of Reddit tells the real-life fable of one humpback whale's rise to web stardom. The lesson of …

Social Media

B2B Content Marketing Trends for 2015 [Infographic]

What does the next year hold for B2B content marketing?<p>The following Uberflip infographic offers a glimpse at B2B content marketing's future.<p>The …

Forrester Says Marketers Are Wasting Resources on Facebook, Twitter

Marketers looking to build stronger connections with consumers typically turn to social media industry leaders Facebook and Twitter for their …

Design for all 5 senses

Good design looks great, yes -- but why shouldn't it also feel great, smell great and sound great? Designer Jinsop Lee (a TED Talent Search winner) …

Handy

Which Channels Are Best for Content Promotion? [Infographic]

Infographics

To hear this music you have to be there. Literally

In this lovely talk, TED Fellow Ryan Holladay shares his experiment with "location-aware music." This programming and musical feat involves hundreds …

How to make choosing easier

We all want customized experiences and products -- but when faced with 700 options, consumers freeze up. With fascinating new research, Sheena …

6 Tips for Better B2B Marketing (Infographic)

Turning website visitors into customers requires constantly analyzing your online-marketing strategy. Here are six tips for staying ahead of your competitors.<p>Business-to-business online marketing is an evolving science, thanks to the rise of new tools like video and podcasts. What's more, social …

Marketing

Top Five Questions Marketers Should Always Be Asking Themselves

Marketers are juggling more projects and deadlines than ever. There's never been more pressure to create and maintain a brand that "sticks" with …

11 Marketing Trends To Watch For In 2015

The fundamentals of marketing are always going to be the same, but with the landscape changing at the speed of technology, what matters most now is how one activates the fundamentals. Smart marketers know that they need to get ahead of the trends and anticipate the next big things, or else be …

Maybe Digital Marketing Isn't For You?

When it comes to digital marketing, overnight success is a myth that many businesses get entrapped into believing. They put on their rose-tinted glasses and go about trying every trick in the book – they want to tie paid, owned, earned, and shared efforts together to tell a better story, they want …

Google's Panda 4.1 Update Will Change Your Content Marketing Strategy

Google loves change probably more than any other company in the world and that's noticeable in their algorithms, especially Panda and more …

For Better Integrated Marketing, Look Inside for Insights

Integrated Marketing often means a combination of marketing tactics as part of a specific campaign tied together with a common goal and audience. As …

9 Mistakes Most Businesses Make on Social Media [INFOGRAPHIC]

Anyone who owns and runs a business should already understand the importance of an effective social media campaign.<p>Even so, there are a lot of …

Online Sales Trends - Color Matters

Apparently your product’s color could be hindering it’s ability to be sold! Online Sales Trends - Color Matters from Stitch Labs has released an …