Chelsea Sullivan

33 Flips | 6 Magazines | 5 Likes | @ChelseaSull1hmg | Keep up with Chelsea Sullivan on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Chelsea Sullivan”

18 Free SEO Tools to Improve Your Google Ranking in 2017

<b></b>This post has been updated with more free SEO tools to help you grow your rankings in 2017! Search engine optimization (SEO) is tough. In fact, the …

A Gigantic List of Tools for Entrepreneurs

When I speak — particularly when I do my three hour CEO workshop — I offer a list of tools that everyone should at, the very least, check out.<p>Most …

16 Best Social Media Management Tools to Save Time

Social Media is a powerful medium for the sheer reach it has. Tapping the huge traffic that grows exponentially with every passing hour can mean make …

Hootsuite acquires Snapchat analytics tool from Naritiv

Hootsuite, a platform that helps enterprises and brands manage their presence on social media, has made an acquisition to help those customers track their activities on the social platform of the moment, Snapchat. It has acquired a Snapchat analytics solution from Naritiv, a startup based out of …

How to Be More Productive on Social Media

Save time and money by using these tools to discover and manage social media content.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Anyone who has invested time managing and growing a social media following knows that it can turn into a time vacuum. Open up Instagram and suddenly you …

Top tips on voice search: Artificial Intelligence, location and SEO

<b>By 2020 it is projected there will be nearly 21 billion internet-connected devices, or “things” in the world.</b>The explosive ubiquity of this …

10+1 Kick Ass SEO Tools to Skyrocket Your Blog Positions

Google relies on over 200 major and over 10,000 minor signals when determining your blog’s ranking. It’s safe to assume that climbing up the ranks …

8 Website Analytics Tools You Should Be Using

At its core, inbound marketing is all about analytics. Sure, creativity, content, a customer-centric focus, and enthusiasm are all essential to …

Google Analytics

Can Google Answer TV Advertisers' Real Needs?

Google enters the programmatic field for traditional TV and you wonder: Am I seeing a rerun?<p>Google says advertising will be able to buy traditional …

Advertising Industry

Getting to know you: How brands are meeting their neighbors on Nextdoor

SAN FRANCISCO: Brands are beginning to rely on social network Nextdoor as they take a neighborly approach to engaging local communities.<p>Launched in …

How to Use the Facebook Split Testing Feature for Ads

Do you want to improve your Facebook ad performance? Looking to simplify your Facebook ad split testing? Facebook’s new split testing feature helps …

Social Media Master Jason Falls Unpacks Social Data Analytics!

<b>Guru-Turned-Researcher Offers Right and Wrong Uses of Social Data, Tips for Winning in Social, What Apps to Watch, and More!</b><p>More than a decade since …

How Brands Are Finally Cashing In on Social With Shoppable Instagram Stories and Snapchat Ads

For years, social platforms have been dogged with reports that posts don’t lead to sales, leaving some retailers to question if big investments in …

LinkedIn Launches Tools For Audience Targeting

LinkedIn has launched Matched Audiences, a suite of three targeting tools that aim to connect marketers with their audiences through site retargeting …

Opinion: Media’s going horizontal, and that’s a big deal

<i>Tom Goodwin is evp, head of innovation at Zenith, a part of Publicis Media.</i><p>In a week where Facebook bowed its TV app with Samsung as a launch partner …

Moscow Billboard Targets Ads Based on the Car You’re Driving - MIT Technology Review

Last November if you were driving a BMW x5 or a Volvo XC60 on the highway ringing Moscow, you might have noticed a digital billboard on the side of …

Targeted Advertising

What is Ad Tech and Why Should Agencies Care?

Emerging technologies always encourage scrutiny and critical analysis, and ad tech is no different. This discipline has been around for a few years, …

WTF is VPAID?

Ad tech likes jargon and here comes another one: “VPAID.” VPAID stands for video player ad-serving interface definition. It was first introduced by …

Email copywriting the 10 commandments to get money

<b>Email copywriting is resurgent.</b><p>Print is dead.<p>The postman doesn’t deliver much printed copy at all, yet your inbox is bursting at the seams.<p><i>Well</i> …

Marketing

Lifecycle Marketing: 135 Email Examples, Inspiration and Best Practices

Lifecycle marketing is driven primarily by strong email marketing campaigns. Here are some examples to get you started.

The 25 Best Email Marketing Apps to Send Drip Campaigns

Email's crazy. Every new communication app claims to be an "email killer", and yet email outlives each one. Love it or hate it, you still likely …

This Software Could Persuade More People to Open Your Marketing Emails

Persado founder and CEO Alex Vratskides loves it when his sales team arranges trials of his company’s email marketing software.<p>The challenge to …

5 Gym Mistakes That Will Prevent You From Losing Weight

You’re working hard at the gym, gutting out another routine, but you’re not seeing any progress. Wonder why? You might be making some mistakes.<p>But …

How to Write An Effective Welcome Email (13 Examples and 3 Templates You Can Steal Today)

Email is one of the best channels at your disposal for marketing your online store. Emails drive traffic, supplement your content marketing, and …

Best Time to Send Email Backed By 10 Data-Driven Studies

You probably found this post after looking through several others searching for a <i>real</i> answer to the question, “When is the best time to send email?”<p>I …

21 Awesome Products From Amazon To Put On Your Wish List

A fox body pillow, pineapple wine, a Hamilton calendar, and 18 other things you’ll want to add to your wish list ASAP.<p>Click here to pin this post for later.<p>To see what people were wishing for last week, click here.<p><i>The reviews for this post have been edited for length and clarity.</i>

The Bedroom Paint Colors Every Pro Uses

When it comes to painting your home, the choice is truly personal. But with the myriad of hues and their tonal variations to choose from, the …

Home Decorating