Caroline Farrer

5 Flips | 1 Magazine | 1 Following | @CarolineFarrer | Keep up with Caroline Farrer on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Caroline Farrer”

For Brands, 2015 Is Shaping Up to Be the Year of Positivity

Can a brand help improve a consumer's state of mind or even dare to make them happier? That's what marketing for brands like Coca-Cola, McDonald's …

6 Game-Changing Resources for Optimizing Your Entire Social Strategy

Social media is a fresh avenue for advertising and marketing professionals. Unlike traditional advertising and more established forms of online …

Brands in 2015: how technology changes the way brands work

Marketers must alter the way in which they think about their brands as much as technology has changed the way in which brands - and consumers - …

5 digital marketing trends to watch in 2015 - Our Social Times - Social Media for Business

We recently got our hands on the very interesting <i>Quarterly Digital Intelligence Briefing: 2015 Digital Trends</i>. I’ve picked out some of the leading …

Why Snapchat Should be the Inseparable Addition to Social Media Strategies

The value of a marketing platform for a brand can be gauged to a certain extent by asking these questions:<p>Who are its primary users?<br>• How popular is it …