Carli Evilsizer

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Don’t get MUTED on Twitter

You can start calling Twitter Facebook’s twin. Twitter’s Facebook-morph started with a complete interface redesign that mirrors Facebook’s layout. …

Marketing

Social in 60 Seconds: How to Combat the Facebook Reach Decline

In today’s #SocialIn60 we look at how to combat the Facebook reach decline.<p>Did you know that Facebook’s post reach is as low as 2 percent for large …

Google Analytics

Twitter Advertising – What $100 (might) Get You

Twitter recently rolled out what they term advertising ‘cards‘ to a broader audience and so in the name of advertising and lead generation, I decided …

AdWords

New Twitter Design: Twitter Photo Collage & Tagging Features

Twitter has rolled out yet another exciting feature of the new Twitter design. They have already rolled out the new Twitter layout changes, a mute …

Collage

Social in 60: Tips to Successfully Outsource Your Social Media

In today’s Social in 60 we discuss tips on successfully outsourcing your social media. For those not familiar with what I do at WTWH, I manage social …

Outsourcing

7 Tips to Optimize Posts on Google+

<b>Why do I need to be on Google+ ?</b><p>There are over 540 million monthly active users.<p>Google+ is a content-based platform with content-heavy posts …

Infographics

10 Social Media Marketing Mistakes That Annoy Online Marketers The Most

For social media marketers it can be especially frustrating to hear “You make money tweeting? Anyone could do that!” My response is yes, most people …

Marketing

Social in 60: 7 Tips to Spring Clean Your Social Media

Social Media

The Hard Truth About Social Media

I recently read the Gallup <i>State of American Consumer Report</i> and had to swallow the truth about social media.<p>Brand Ambassadors are the key to …

Public Relations

5 Reasons Companies Skip Social Media And Why They’re Wrong

Social media marketing is becoming common across all types of industries, but some B2B companies are still hesitant to jump on the social media …

Public Relations

Updated Twitter Analytics: All Users Now Have Access

Twitter Analytics Now Open to All Users<p>Twitter has opened access to analytics to all accounts! This is music to my ears as a social media marketer. …

Analytics

#CMWorld: Turning Fans into Profits with Facebook Ads

Jon Loomer, owner of JonLoomer.com shares the strategies he used to turn Facebook fans on his Jon Loomer Digital page into profits. Check out the key …

Facebook Ads

Pinning for B2B: 7 Tips to Get Your Business Started on Pinterest

Valued at $5 billion, Pinterest’s popularity is undeniable. The visual social platform has exploded – and marketers have taken notice. According to …

Infographics

What is the ROI of Social Media Marketing?

Marketing departments are often asked to justify the time, energy and costs associated with maintaining their social media marketing strategies. …

Public Relations

Using Pinterest As Your Next Marketing Platform

Pinterest

#CMWorld: Planning Content for Revenue, Relevance & Customer Engagement

Peter O’Neill, VP & Principal Analyst for Forrester Research GmbH, explains how to plan and create content to ensure revenue, relevance and customer …

Marketing

#CMWorld: How to Write Blog Posts that Get Read & Shared

Gini Dietrich, author of Spin Sucks shares her tips to write blogs that get read and shared. One of the best tips of the day to get people to share …

Infographics

#CMWorld

Emmanuel Laroche, VP Marketing & Consumer Insights for Symrise NA shares his tips for content marketing success based on Symrise’s content strategy …

Marketing

#CMWorld: B2B Blogging Driven by Employees

Rick Short, Director of Marketing Communications for Indium Corporation shares how Indium created a successful B2B content marketing strategy at …

Marketing

Why You Need a Content Marketing Plan NOW

<b>Why you need a content marketing plan NOW:</b><p>Content marketing has taken the traditional marketing world by storm. More and more businesses are coming …

Marketing

9 Ideas of Content to Create Now

<b>1) Key Takeaways:</b> <br>Take notes while listening to a webinar or attending a seminar. Then afterwards do a quick write-up about the main topics or the …

Infographics

How to Create Compelling Content Marketing at a Tradeshow… Quickly!

<b>Utilize Twitter:</b> Twitter is the best platform to utilize at conferences and tradeshows because it is a real-time newsfeed. Many events take advantage …

Marketing