steven worobec

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Airbnb Hosts Speak Up: These Simple Changes Would Make The Site Far Easier To Use

Nobody spends more time on the Airbnb site or app than the service’s hosts, who often spend an inordinate amount of time tweaking listings and responding to potential guests. In other words: They have strong opinions about tiny frustrations and fixes that could make the home-rental site easier to …

10 Marketing Lessons From Apple (Infographic)

There's a lot to learn from one of the world's largest tech companies.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Brainstorming ways to market your company? Follow the example of one of the most profitable companies in the world, Apple.<p>As one of the most successful brands today, …

Why personalised advertising is your lifeline in an age of ad-blockers

Online advertising has hit something of a wall in recent years. People are fed up with pay-and-spray tactics, and ad-blockers are on the rise. And …

25 Top Podcasts That Will Spark Your Entrepreneurial Vision

Listening to a podcast while going to and from work is a rare example of successful multitasking.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Ever heard anyone say that the trend is your friend? Sure, if something is getting a lot of attention, you probably should examine it …

Top stocks, companies, and cryptocurrencies to invest in for the blockchain boom

How to Invest in Cryptocurrency<p>Blockchain technology has been heating up in the past several months, thanks in large part to the surge in Bitcoin's price since early May. The cryptocurrency skyrocketed from less than $1,000 in March to an all-time high of $4,440 on August 14.<p>Given this meteoric …

Billionaire Saudi prince to invest about $800 million in Egypt | Reuters

CAIRO (Reuters) - Saudi Arabia’s Prince Alwaleed bin Talal will invest about $800 million to expand the Four Seasons resort in Sharm el-Sheikh, in partnership with Talaat Moustafa Holding Group, Egypt’s Investment Minister Sahar Nasr said on Monday.<p>Saudi Arabian Prince Al-Waleed bin Talal arrives …

To Find Out What Employees Are Really Thinking, Don't Conduct a Survey; Do This Instead | Inc.com

<b>Do you need to understand what employees are really thinking?</b> Many leaders believe that the only way to assess employee opinions is to conduct a survey, often referred to as an "employee attitude survey" or an "employee engagement survey."<p>And although surveys can be valuable, there's a faster, …

Employee Engagement

Love brands RIP. Citizen brands are the future of marketing

The increasing number of brands actively supporting causes such as LGBTQ+ rights is growing evidence of a fundamental shift in the role of brands in …

15 'RegTech' Investors Every Fintech Startup Needs to Know

In a parallel to the thriving fintech sector, an industry is emerging to automate complex regulatory reporting requirements.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>According to statistics from CB Insights, RegTech startups have raised approximately $2.3 billion across 317 deals …

10 Simple Things You Need to Know About Finance if You Want to Be Rich | Inc.com

<i>What are the ten most important things about personal finance that someone without a finance background must know? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and better understand the world.</i><p><b>Answer by Franklin Parker, 2017 Winner -</b> …

Finance

94% Of New Jobs Created Share This One Trait -- Are You Prepared?

A 2016 employment study by a team from Harvard, Princeton and NBER and highlighted in Quartz found that, of the jobs created from 2005-2015, 94% were temporary, on-call, contract or freelance. Are you prepared for the increasing impermanence of employment? An increasingly contingent workplace means …

Mobile savings and investment service Acorns is on track to do 1 billion trades in 2017

Acorns is quickly turning into an oak tree in the financial services space.<p>The company now boasts more than 2 million investment accounts (with 600,000 opened in 2017 alone) and is on track to do 1 billion trades in 2017 through the proprietary broker-dealer that it created.<p>Those are hefty numbers …

Chief Endangered Marketing Officer

I have written in the past that the CMO of today is really the chief advertising officer, because many of the traditional CMO duties have been taken …

Advertising Industry

Opinion: 6 ETFs to let you profit from the next tech revolution

It seems like you can’t surf the web these days without being inundated with headlines about a new wave of technological marvels.<p>From self-driving …

10 Truths and Tips on Scaling an Amazing Company From the 'Oracle of Silicon Valley'

LinkedIn's co-founder Reid Hoffman knows a little something about the block and tackle of growth.<p><i>Editor’s Note: In the new podcast</i> <i>Masters of Scale</i><i>, LinkedIn co-founder and Greylock partner Reid Hoffman explores his philosophy on how to scale a business -- and at Entrepreneur.com, entrepreneurs are</i> …

You Don’t Need to Be a Silicon Valley Startup to Have a Network-Based Strategy

The success of platform companies like Airbnb, Amazon, and Netflix has led to envy bordering on despair for their competitors. When we asked one successful online retailer “How do you compete with Amazon?” the response was “You don’t.” Publicly, CEOs talk about digital transformation, but …

Bring on the ICOs

Initial Coin Offering.<p>It's a term deliciously similar to those three letters guaranteed to make bankers, investors and founders salivate: IPO.<p>For the …

Cramer's advice for investing in your 20s, 30s, 40s and beyond

Jim Cramer says that suitability, or the concept that certain stocks are right for some investors but wrong for others, can last investors a long …

Investing

The new, post-Kalanick Uber needs to raise fares and focus on the taxi business, or it will fail

CEO Travis Kalanick’s departure from Uber is not a surprise to those who have been following this company for the last several years. In my book <i>Raw Deal</i> about what I call the “Uber Economy,” I predicted this would happen. With Kalanick gone, does Uber stand a better chance now of turning around its …

Use your Isa to profit from private equity – and invest at a discount

Many investors would jump at the chance to put money into small start-up businesses whose value quickly jumps to £1bn.<p>However, identifying such opportunities is not easy, while the practical hurdles are high for individual savers.<p>But there is an answer: investment trusts that focus on the “private …

10 books every aspiring CEO should read

If being a leader was easy, then everyone would do it. What exactly sets apart those who reached the pinnacle of business achievement? What is their secret sauce?<p>As an aspiring leader, your goal should be to create not just a good company, but a great one. That’s why it’s important to study those …

At AI bot startups, cool kids rule

Joanna Glasner Contributor<p>Joanna Glasner is a reporter for Crunchbase.<p>More posts by this contributor:<p>Not a minimalist? Startups will gladly store, manage and deliver your items<br>• The state of the unicorn<p>You would think at least one AI-powered humanoid bot would have a properly nerdy name. Maybe a …

BAML: These 7 stocks will be big winners in the sharing economy

Have you ever used Uber, Ebay, Facebook or AirBnB? Then you are officially part of the sharing economy.<p>The unofficial "economy" encompasses the ideas behind open-source software and peer-to-peer sharing.<p>Companies like Uber let you connect with other users in order to find a ride without talking to …

Gust Aims to Be a One-Stop Shop for Launching a Business | Inc.com

David S. Rose, the serial entrepreneur and chairman emeritus of the New York Angels, an angel investment group, has funneled tens of millions of dollars into 120 startups to date. Still, he feels that founders continue to lack some of the most basic resources to help them launch their businesses: …

Small Business

Uber Vs. Lyft: Can They Rebound?

Last fall, we issued a warning that Lyft was creating happier clients and taking market share from Uber. It was an article that got our company a lot of attention, but more importantly, we were right.<p>So what’s happening now?<p>In our prior report, we maintained that one of the key components of Lyft’s …

Meet the next generation of fintech startups set to revolutionise the world of finance

From time travel to big data, the WIRED Money startup stage welcomed some of the fastest growing fintech companies in the industry who are changing …

Where Does AI Fit in Your Marketing Strategy?

Digital transformation is a never-ending process. As soon as you've integrated the latest device or marketing trend into your strategy, the next one …

How marketing will change in 2017

With more than one-fourth of 2017 over, many businesses feel pressured to achieve the goals they set for themselves at the beginning of the year. Next year’s resolutions are months away, but there are still changes happening this year that will heavily influence the practice of marketing in years …

Want to Escape Meeting Hell? Three rules for Shorter, Better, Higher-impact Meetings | Inc.com

Whether we're coming together at work or at home, or on behalf of boards, non-profits or clubs, we can all relate to the drudgery of meeting overload. Oftentimes it's less the meeting that's the problem than the sheer number of times we find ourselves in a rambling, inefficient assembly of …

Time Management

7 Historic Changes That Have Transformed the Future Of Entrepreneurship | Inc.com

Entrepreneurship