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Under Armour is going after what the CEO thinks is $15 billion opportunity

Under Armour is going after what the CEO thinks is $15 billion opportunity

Business Insider - Seth McNew

Under Armour is about to showcase a new line of gear unlike anything we've seen from the company yet. CEO Kevin Plank introduced the new line as "...forged from the field and built for life," while GQ magazine says it's "Why Under Armour Just Got Awesome." The new line is called Under Armour …

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