Avatar - Rohan Singh
Rohan Singhadded this to Health
Millennials have a new shopping preference that should terrify Lululemon and Athleta

Millennials have a new shopping preference that should terrify Lululemon and Athleta

Business Insider - Dennis Green

The dominant apparel trend of athleisure seems to have reached its peak in the second quarter of 2017. Athleisure is the trend of buying athletic apparel for its unique properties — sweat-wicking, stretch, comfort — without necessarily intending to use it to work out. Athleisure has been huge for the …

View on businessinsider.com