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How Retailers And E-Commerce Sites Are Driving Sales By Getting More Social

How Retailers And E-Commerce Sites Are Driving Sales By Getting More Social

Business Insider - Cooper Smith

Customers referred by social networks to e-commerce sites are seeing higher "conversion rates," meaning that it has become more likely that they'll actually buy something, according to recent Monetate data. But simply going after sales doesn't get at the real value of social networks to …

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