Brookematina

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#NewWayToWork Master Class: Doing Business at the Speed of Digital with Christina Lattimer

<i>This post is in partnership with IBM.</i><p>Christina Lattimer of People Discovery is who businesses call when they need a jump start. Working as a coach, …

Facebook Conversion Pixel Changes: What Marketers Need to Know

Are you using the Facebook conversion pixel? Wondering how to transition from your old conversion pixel to the new pixel? Facebook’s new “one-pixel …

Facebook

4 Ways to Use Dark Facebook Posts for Business

Shares 5K<p>Do you want to target a segment of your Facebook audience?<p>Have you considered dark Facebook posts?<p>Dark (unpublished) posts are a great way …

8 Ways to Use Social Media to Test Your Marketing Campaigns, Programs and Content

The new always on, always connected, digital and social world provides amazing opportunities for smart digital brand marketers and business leaders …

Don't Create Your Content Strategy Until You Research These 6 Things - Copyblogger

I’m here today with a reminder about an all-important truth when it comes to content strategy: <i>research is everything.</i><p>When I evaluate copy and content …

Marketing

Empathy Maps: A Complete Guide to Crawling Inside Your Customer's Head

Jack Ungulate is a strange bird.<p>When he drinks beer, he licks his index and middle finger, swipes the bottle opening, and then pauses, with the …

9 Ways Blogging Can Feed Your Soul While Helping Your Business

A consistent, honest, trustworthy blog feeds personal mindfulness and business trust.<p>There are times when I ask myself why I write a weekly column, as I have for six years. Its a lot of work, after all, to add on top of running a company.<p>Well, I do it for the same reason I pursue entrepreneurship:<p>I …

6 Unique Ways to Target Your Facebook Ads

Shares 10K<p>Do you use Facebook ads to their full potential?<p>Interested in reaching highly specific groups of people?<p>Facebook ad targeting offers …

Why You Should Focus On Trust, Not Traffic

One of the most intoxicating measurements in all of marketing is “web traffic.”<p>It’s measurable. It’s binary. We can actually do something to affect …

Marketing

When waterfalls are statues, hobbit dance at your own risk (read: Timberline Falls – exploring RMNP)

It is so tempting, but the warning is advisable. Newly frozen waterfalls inexplicably beg to be danced under – the glassy, clear ice folds a la …

Exploring Rocky Mountain National Park with Kids

Shares 389<p>If you want to see Colorado at its grandest, Rocky Mountain National Park is a must. It truly encapsulates the beauty and diversity of the …

Town of Estes Park Colorado

EPMC to offer fitness, wellness testing

Click photo to enlarge<p>The Estes Park Medical Center will offer wellness assessments and fitness testing June 18-20.<p>This is the first time this …

Wellness

Wild and Wonderful: Estes Park

You don’t have to dig too deeply into a top news story these days to figure out the impact it might have on the traveling public. The Arab Spring and mall shootings in Nairobi are two obvious examples.<p>Last weekend, I would witness the effect two recent front-page events are having on travel: The …

National Parks

Five Things to Love About Estes Park, CO

We've had a wild weather year in Colorado, and Estes Park was hard hit in September by flooding that damaged buildings and local businesses, and made the two main highways from Denver and the Front Range impassible. Happily, the town got running again quickly, and now both Highway 36, through …

Rooftop Rodeo

Estes Park Western Heritage is proud to host the Professional Bull Riding – Pro Touring Division, bringing you the toughest bull riders in the world …

Estes Park: Dog-Friendly Hiking

One of the main draws to Estes Park is Rocky Mountain National Park. The 415-square miles are an outdoorist’s paradise with peaks, valleys, rivers …

Hiking

RT @YMCARockies: Sometimes the elk like to give us attitude... #WhereNatureInspires #ColoradoLive http://t.co/yttobXEp55

RT @TownofEstesPark: Wool Market & FACE of Fiber Free Trolley, June 13-14, Sat 10am to 5:30pm & Sun 11am to 4:30pm info call 970-577-9900 http://t.co/1O3NPviT4g

RT @KentMtnAdvCtr: Cliff camping sunset. @VisitEstesPark @StanleyHotel http://t.co/hDx7RP5f0I

Top 5 Winter Adventures in Estes Park

While some of our native wildlife in Estes Park, Colorado retreat to their dens, another world wakes up when snow begins to blanket the valley. …

Associated Press News

7 Luxurious National Park Lodges

<i>Grand Canyon National Park / Flickr</i><p>With school out and summer in full swing, many Americans will be packing up and heading to one of our great national parks. Though plenty of travelers opt to camp when touring the parks (it's the most affordable option, after all), visitors don't have to resign …

7 Reasons You're Not Getting ROI From Your Content

Content as a marketing strategy is reliable and cost-effective, but only if it generates high-quality leads. To succeed, you must not only create and …

3 Innovative Online Advertising Platforms You Need to Know About

How are you supposed to know which one will give you the biggest bang for your buck? Here are 3 great options.<p>Let's be honest. When it comes to marketing, it can get a little frustrating with the myriad of techniques, tools, and tips that claim to help you increase ROI. But how are you supposed to …

Marketing