Brian Black

20 Flips | 2 Magazines | 48 Likes | @BrianBlack2015 | Keep up with Brian Black on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Brian Black”

How we are A/B Testing with Google Tag Manager

<i>In this series of blog posts, I’ve enjoyed shedding some light onto how we approach marketing at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media and more. This piece focuses on how we work with Google Tag Manager and why we use</i> …

The Top 50 Marketing, Social Media and Productivity Blogs

<i>This post originally appeared on the Buffer blog.</i><p>Having a list of go-to blogs can be a great source of information and inspiration.<p>In our case, the blogs and websites we visit most often provide some amazing articles with in-depth insights, tips, and strategies that help inform our social media …

How OnePlus One's Marketing Strategy Made it So Desirable

It’s relatively new, and you can get it by invitation only.<p>It’s the smartphone that’s managed to dominate the market in a very short amount of time, an impressive feat accomplished largely due to a clever marketing plan. OnePlus One has earned the title as the new king of mid-range smartphones, and …

2015 Galpin-Fisker Mustang Rocket: First Drive

Style like a concept car. Power like a Can-Am car. Tractability like a daily driver.<p>Henrik Fisker undoubtedly needed a palate cleanser once free of the entanglements of running a startup automaker, and the Dane certainly seems rejuvenated after his quickie project with Galpin Auto Sports. When we …

Sports Cars

59 Productivity Hacks for Small Business Owners (Updated for 2018)

Chapter 9 59 Productivity Hacks for Online Small Business Owners<p>Tracey Wallace / 10 min read<p>There are a lot of ecommerce resources that are publicly …

Marketing

10 Ideas for Small Business Marketing on a Shoestring Budget

If you run a small business and have a specific budget set aside for marketing, consider yourself among the elite few. The ideal marketing budget is …

10 Creative Types You Need To Build A Killer Content Marketing Team | Marketing Insider Group

Creating content, especially in a lean marketing team, is an all-hands-on-deck endeavor. Having a dream team in place to create not only the social …

Why Mobile Marketing Is More Than 50% More Effective Than Social Media Marketing

(Getty)<p>Mobile marketing is becoming more and more popular because it’s so much more effective than social media marketing and email marketing. It …

'Powers' Is A Good Show, But PlayStation Is A Terrible Distribution Platform

I’ve been skeptical about PlayStation’s original series ‘Powers’ from the beginning. Though the comic source material looked interesting, a superhero stripped of his powers works as a specialized police officer to try and catch supervillains, I was worried about how it would work in practice.<p>The …

Marketers and Developers: Are You Ready for Facebook Login’s Imminent Deadline?

Since its introduction, Facebook Login has been one of the most convenient and widely used means of identity authentication across both web and …

Marketing

6 Stats You Should Know About Business Blogging in 2015

Blogging is essential for your business. Check out these 6 statistics that prove the importance of a business blog.

Blogging

7 Winning Habits of Millionaires

The author of 'The Millionaire Next Door' died last Saturday in a car crash. His legacy is an understanding of how many wealthy business owners think and act differently from what we might expect.<p><i>The Millionaire Next Door</i> made an impression on me when I first picked it up in the late 1990s. I was …

Success

10 ways marketers can take advantage of podcasting

Posted on March 10, 2015 10:08 am by Shel Holtz | Marketing | Podcasting | PR<p>Kindle<p>A decade after their debut, podcasts finally are getting attention …

Marketing

Everything Search Marketers Need To Know About Gmail Sponsored Promotions, Part 1

GSPs are now available to all advertisers. Columnist Susan Waldes has been there since the beta launch two years ago and shares her hard-won best …

How to Write a Business Plan [Updated for 2018]

<i>This article is part of both our</i> <i>Business Startup Guide</i> <i>and our</i> <i>Business Planning Guide</i><i>—curated lists of our articles that will get you up and running</i> …

Small Business

10 Analytics Red Flags All Marketers Should Look Out For

It's important to monitor analytics to ensure you're not missing any red flags. Here are 10 to look out for.

Your 50 Favorite Blogs: The Most-Loved Marketing, Social Media, and Productivity Blogs of Buffer Readers

Having a list of go-to blogs can be a great source of information and inspiration.<p>In our case, the blogs and websites we visit most often provide …

Sbarro Aria: One angry-looking student project

This Subaru-powered Geneva show car was built by first-time students with zero experience.<p>Sbarro Espera is the trade school you wish you went to instead of high school or college. Founded by Franco Sbarro, he of the small-time concept and replica car company of the same name, Sbarro Espera is where …

Auto Shows

Goodyear concept tire helps power electric cars

As the market for electric cars continues to grow, the main concern that remains for consumers is the vehicles’ potential limited range, or how far …

Auto Shows