Borja Méndez

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9 Instagram Tips From High-Reach Instagrammers

There’s little doubt that Instagram is the platform du jour for influencers. With more than 600 million monthly users, Instagram has stayed at the …

Advertising Industry

6 Instagram Stories Design Tools for Marketers

Want to create more professional-looking Instagram stories? Wondering how to easily add design elements or music to your stories? In this article, …

Mobile Photography

Facebook’s removing third-party targeting data: What marketers need to know

Facebook announced it will be removing access to data provided by third-party data brokers within its advertising system. It marks a significant …

Digital Advertising

How to Build a Winning Instagram Marketing Strategy

Over the course of a few years, Instagram has become one of the most important social media platforms. As marketing investments in the channel grow, …

Marketing

5 Free Social Media Tools to Bookmark

5. Get an Overview of Your Instagram Performance:<p>With Instagram becoming the key marketing platform for most marketers, it might be the time to equip …

Marketing

How to Generate Leads with Facebook Ads

Social media marketing has become one of the most effective ways for businesses to have success in the digital era.In fact, 95% of adults between the …

Marketing

How to Reshare an Instagram Post to Your Instagram Stories

Wish you could easily reshare someone else’s Instagram post? Have you heard of Instagram’s Add Post to Your Story feature? In this article, you’ll …

InterAct

10 Awesome Free Slack Bots for Your Business

Slack is a powerful business tool that's supported a variety of bots for quite some time. Here some great examples to help it work even better for …

Project Management

Traffic Temperature: How To Build Real Relationships With Automated Campaigns

You must look at paid traffic as a SYSTEM.This system is made up of multiple advertising campaigns that work hand-in-hand to acquire leads and sales …

Marketing

How to Create Effective, High-Quality Marketing Reports & Dashboards

My current obsession has been reporting. Everyone could benefit from paying more attention to it. Five years, countless ciders, and too many …

Analytics

How Much Does Social Media Influencer Marketing Cost?

Do you know how much an influencer marketing campaign costs? Or how much you should be paying an influencer?<p>If you’re not quite sure, don’t be …

Public Relations

Top 10 Video Editing Tools for Small Business

There’s no doubt that video is one of the most relevant and engaging content formats today and this trend is expected to continue. Not only does …

Videography

Instagram Rolls Out Focus Portrait Mode

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social …

Social Media

How Brands Use Hashtags On Facebook And Track hashtags For Engagement

With so many social media platforms available today, it is challenging for people to organize and track social media messages. That is not only …

Marketing

How to Use Instagram Like a Beauty Brand

Does your brand’s activity on its social accounts impact its search rankings? Maybe. Maybe not. But does it matter anyway?<p>I shouldn’t have to …

SEO

autoEDA - Automated exploratory data analysis

Introduction<p>autoEDA aims to automate exploratory data analysis in a univariate or bivariate manner. It has the ability to output plots created with …

Data Science

¿Qué son los mapas de calor o heatmaps? Conoce el comportamiento de tus lectores

Cada vez es más necesario conocer el comportamiento de los usuarios y una excelente forma de conseguirlo pasa por controlar perfectamente qué son los …

Content Marketing and Marketing Automation: How Content Strategy Depends on and Benefits Demand Generation

Marketing automation platforms have become core pieces of technology for most B2C and B2B companies. These powerful software tools (Marketo and …

Marketing

Instagram Adds Hashtag and Profile Links in Bio

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social …

Social Media Marketing

How to Use a Facebook Messenger Bot for Lead Scoring Prospects

Are you using Facebook Messenger bots in your marketing? Wondering how scoring leads can help you deliver more effective messaging to your …

Chatbots

Todas Las Claves Para 2018

Ya llega el año 2018 y es el momento perfecto para compartir con todos vosotros los datos que hemos obtenido durante los meses anteriores. Hemos …

What does artificial intelligence mean for marketing agencies?

It's clear artificial intelligence will play a role in the future of marketing, but what will that role encompass? Contributor Daniel Faggella makes …

marketing automation tools

<b>All new!</b><p>Marketing Land's latest publication of the <b>"B2B Marketing Automation Platforms: A Marketer's Guide"</b> examines the market for marketing …

How to Optimize Your LinkedIn Profile for Better Visibility

Want to optimize your LinkedIn profile for visibility? Wondering which sections of your profile are most important? In this article, you’ll discover …

Infographics

5 questions to ask yourself before investing in influencer marketing

Over the last year, ad spend has grown by 40 percent on social media platforms. In turn, the demand for influencers has proven increasingly valuable …

New metrics for measuring influencer marketing

A new local study has redefined exactly how social and influencer marketing should be done. Though Facebook might offer the greatest reach, Instagram …

How to Analyze Instagram Stories With Instagram Insights

Are you using Instagram Stories in your marketing? Wondering where to find metrics and key performance indicators (KPIs) for Instagram Stories? In …

Google Analytics

Mis 7 restaurantes favoritos de Madrid de 2015 que recomendaría a un amigo.

[English version below]A lo largo del 2015 han sido varios los restaurantes que por una razón u otra han destacado sobre los demás para mí. No son …

¿Cómo aumentar las ventas gracias a la Analítica Predictiva y el Big Data?

Big Data Marketing: ¿Cómo aumentar las ventas gracias a la Analítica Predictiva?<p>2368 Views<p>Hasta hace no demasiado tiempo, <b>la analítica</b> <b>cumplía una</b> …