Bella Acton

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Why You Need A Mentor And How To Get One

The importance of mentors cannot be overstated. A good mentor inspires you, stretches you, connects you, develops your EQ, opens your mind and most importantly, doesn’t judge. They provide a safe space to learn, experiment and ask questions, no matter how seemingly stupid. In the corporate world, …

Leadership

Coding Is An Overrated Skill: Here's What You Really Need To Know

Essential lessons from the founders of WeWork, ClassPass, Hint and Quest<p>There's a myth floating around Silicon Valley that you need to be able to code to run a successful company. And it's duped us all. The companies we aspire to start are tech-based, overnight unicorns that fundamentally disrupt …

Raising Capital Isn't The Holy Grail. Here's How To Go Without It

Raising venture capital isn't the only way to build a million dollar business. Keep control, and your sanity, by building on your terms.<p>There's a myth going around the startup world that raising capital is everything. If you don't raise, you can't be taken seriously; and once you have raised, …

Profit

The Real Cost Of Startup Stress And What To Do About It

Taking care of yourself as a founder should be your number one priority<p>Startup stress is real, and comes in many stages. Most founders will agree that they are personally invested in their startup, and not just financially. Separating work from play is almost impossible. Not to mention that …

What You Need To Know About The Future Of Healthcare

Consumers today are more demanding than ever before. Not only do they want to be in control, they want options tailored specifically to their needs. And in most arenas they get what they want: their shoes, fitness regimes, banking solutions and even their burgers are made just for them. But the …

Blockchain

How To Stop Wasting 2.5 Hours On Email Every Day

Let’s start with some frightening email statistics. On average, office workers receive at least 200 messages a day and spend about two-and-a-half hours reading and replying to emails. That’s a lot of time spent staring at a screen, a lot of it unproductive. It’s a tricky cycle to break as receiving …

Inc. Verified Profile | Inc.com

How are Inc. Verified Profiles verified?<p>Upon receiving submission for Inc. Verified Profiles, we independently confirm that businesses are operational, websites are functional, social media links and phone lines work, content is appropriate and no obvious red flags exist. Inc. Verified Profiles are …

Social Media

The Amazon-Whole Foods Merger Will Change Everything You Know About Grocery Shopping

The merger will change everything we know about grocery shopping, for the better<p>Amazon bought Whole Foods and investors, speculators, consumers and the markets are freaking out. And with good reason. These two companies combined will not only make a formidable competitor, they will change the face …

Retailers Beware! Instagram Is The Next QVC And Future Of Commerce

We all know that shopping is hitting our social media platforms, but it’s easy to underestimate both its ferocity and effectiveness. Social shopping is not a trend; it’s a force redefining the very essence of commerce, and Instagram Stories leads the charge. Simon Moss, CEO of BrandBrief, a …

5 Ways to Instantly Get Your Creativity Back on Days When You're Burnt Out

These essential tools will help you see problems in a new light and get to creative breakthroughs faster<p>Complex problems require creative thinking. But creativity is a tricky beast; the harder you look for it, the more elusive it becomes. As Edward de Bono says, "Creativity involves breaking out of …

Innovator's Challenge: Punch Up Your Presentations And Get Off PowerPoint

The key is to make sure your content is immersive and interactive. This style of presenting is often called ‘Active Learning’ and its effectiveness is proven. In the world of academia, student failure rates plummeted by 35 % compared to traditional lectures. when lectures were delivered in ways …

Authenticity Is Over: It's Time For Brands To Get Raw

Authenticity was the marketing buzzword of the 2000s. But after a swarm of mediocre and meaningless efforts, we became tired and distrusting of it. Fortunately, authenticity has now been usurped by a generation of brands flying the flag for real, raw and candid conversations. Often ones that make …

The Future Of Grocery Shopping: What The Amazon And Whole Foods Merger Means For Supermarkets

In the deal of the decade, Amazon has bought Whole Foods and it’s set to change everything. Yes, produce is likely to get cheaper and delivery more seamless, but there are far more exciting and cataclysmic changes in store. With Amazon’s expertise in distribution, this deal means both delivery and …

Innovator's Challenge: Get Smart With Social

Social is king. And while there’s a lingering pipe dream to make it big in a hurry and hack your way to a million followers, lucrative endorsements and prolific partnerships, there’s no way to get there without great content. So what does great content look like? In a nutshell, it’s something that …

Innovator's Challenge: Stop Meeting Madness

Meetings. We’ve all sat through more than we’d care to admit. In fact, 35% of employee time is spent in meetings, and this number skyrockets to 50% the more senior you become. Worse still, is how ineffective so many of these meetings are. And the numbers are staggering; it is estimated that at …

What We Can All Learn From THAT Pepsi Commercial

You’ve seen it. You’ve cringed. You’ve scoured for answers. Yet sometimes when something goes wrong; really, really wrong, it can be hard to dissect exactly what it was that so drastically missed the mark. It’s like trying to explain why Adam Sandler’s later movies were so jarring, or on how to …

Egg Freezing: Time to Party or Time to Cryo?

This weekend, I attended my first egg freezing party (and possibly, the first ever). Diagnosed with cervical cancer in her early 20′s, my friend had been warned by doctors that her treatments then could have an impact on fertility. Now 31, unsure if she wants children, and in the midst of several …

Brands Take Note! The Future Belongs to Lifestyle Influencers

Life used to be all about work, work, work. But things are changing. While work isn’t going away, it’s shackles on us have loosened, and we now prioritize and make time for things that provide other types of fulfillment; creative activities, time with friends and family, reconnecting with nature, …

Retail is Dead. Here's What To Do Now.

The glory days of retails are over. Just type in the phrase ‘sad mall’ or ‘dead mall’ to see a litany of the bittersweet hallmarks of yesteryear. The numbers don’t lie: Macy’s is in the midst of closing 15% of its stores, 30 Sears and K-marts are closing and even CVS is shutting down 70 locations …

The Future of Kid's Wearables: More Than Just Tracking Devices

Adult wearables are a huge market; 1 in 6 Americans currently own a wearable device and this is set to treble in size to $25 million by 2019. But kids wearables are a market truly poised to skyrocket. And with good reason. As well as promising to improve health outcomes for children, the category …

Innovator's Challenge: Marketing Beyond Your Means

In the scramble to stand out, a lot of brands go about it the wrong way. With the best intentions, they focus on overly produced content, supported by irrelevant influencers in posts that scream at consumers, instead of converse with them. So what can brands do to get ahead of the social game?<p>Some …

Innovator's Challenge: Kick Self-Doubt To The Curb

Every innovator grapples with self-doubt. Whether they’re an entrepreneur on their own, part of a funded startup or flying the flag for doing things differently within an established corporate. Self-doubt is meant to be a protection mechanism, designed to stop us from looking foolish in front of …

Innovator's Challenge: Unleash Peer-To-Peer Recognition

Rewards and recognition matter. They are a way to keep employees inspired, engaged and eager to over deliver, willingly, for your business. All too often, recognition comes in the form of a boss, acknowledging a subordinate. While this is a critical and valuable form of recognition, it is a one-off …

The Video Selfie Has Arrived And It's Disrupting Communication

Personalization is not a trend. It’s a consumer expectation that’s here to stay. Consumers can get their sneakers, car wraps, nail wraps and eating plans tailored to their preferences, tastes and even their biometrics. And yet the content they consume has been uniformly and routinely served up. …

4 Incredibly Simple Ways to Become More Innovative

Here's how you can make your quest for innovation a daily habit.<p><i>This story first appeared on The Muse, a web destination with exciting job opportunities and expert career advice.</i><p>Innovation. It's easy to talk about it--it's probably one of your department's key goals or built into your company's …

The Truth About the Most Effective Office Perks

Done right, perks are a way for a company to show their employees who they are and what they value as a company.<p>There's a lot more to company perks these days than free coffee and good vacation policy. Done right, perks are a way for a company to show their employees who they are and what they …

Steal These 5 Exercises From Innovation Consultants to Come up With More Creative Ideas

Think like an innovation consultant to come up with your best new product, service and marketing ideas.<p>Getting a job as an innovation consultant requires equal measures of creative thinking and strategic rigor. And while the scope of the role encompasses everything from redesigning a stage gate …

How to Stop a Sponsored Post From Tanking

How influencers can start successfully accepting sponsored posts--and how brands should vet them.<p>Influencer marketing is exploding, and it's not showing any signs of slowing down. For influencers, turning what they love to do into what they get paid to do is a big step. And it's not an easy one. …

Run a Company of 1? Here's How to Stay Happy, Healthy, and Productive

Tackle the pitfalls of solopreneurship like a pro with these tips, tricks and resources.<p>Solopreneuers are on the rise. With 20 percent of the workforce predicted to be freelance by 2020, and more people opening their own business than ever before, it's safe to say this trend isn't going away any …