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Apple Music’s abject marketing failure

Apple two weeks ago was forced to defend its nascent Apple Music service following a report which claimed that 48% of users who signed up for the …

The Top 25 Social Marketing Tools

You and I both know social media marketing can be daunting!We love it. Heck, we’ve worked with small business owners who do $100k in revenue up to …

Dalai Lama

10 Loyalty Lessons From Brands With Superfans

The most successful brands have loyal followers. Here's how to make your customers fall in love with your company.<p>Customer loyalty is at the root of success for any lasting business. And when that loyalty turns into passionate advocacy, a "superfan" is born. For brands, these dedicated followers …

Customer Experience

The 11 best new iPhone and Android apps you might have missed recently

There are so many iPhone and Android apps out there today that it's almost impossible to keep track of all the newcomers.<p>Luckily, we've collected the best apps of the past month so you can find something new to try out.<p>This month features some stunning new photography apps, addicting new games, and …


5 Books That Will Make You So Much Better at Marketing Yourself or Your Brand

Study up on advice from these marketing experts.<p><i>This story first appeared on The Muse, a web destination with exciting job opportunities and expert career advice.</i><p>Over the years, I’ve gone through bookshelves’ worth of marketing and PR books. After a few dozen, some of the books’ messages begin to …


The 10 Most Annoying Concert Behaviors

Put your smartphone away, stop shouting 'Freebird!' and start enjoying the show already<p>Going to rock concerts has always meant dealing with a bunch …

Van Morrison