Karen Scherting

20 Flips | 4 Magazines | @BGKarenS | Digital/social editor at billingsgazette.com. @BGKarenS

Stop calling every news article clickbait

<i>Editor's note: The following has been republished with the permission of the Center for Online Reporting Accountability, which commissioned the</i> …

How Social Media Drove News Traffic in 2015

Click here or on the image for the full year in review.<p><i>The following piece is a guest post and does not necessarily reflect the opinions of this</i> …

Q&A: Why Do Community Engagement? A Reporter’s Perspective

Two years ago, Capital Public Radio brought me on board to launch a community engagement initiative inside their documentary unit The View From Here. …

Interaction on Twitter enhances journalists’ credibility

Updated 12/04/15 1:37 pm<p>Contibuting writer; Director of the Engaging News Project at the University of Texas at Austin<p>Journalists can use Twitter in …

Is Facebook Driving Less Traffic to Publishers’ Sites?

It depends on which data company you ask<p>By<p>Jack Marshall<p>Jack Marshall<p>The Wall Street Journal<p>Biography<p>@JackMarshall<p>Google+<p>jack.marshall@wsj.com<p>Facebook FB -0.37% might be sending less traffic to publishers’ websites now than it did in January, or more traffic, or the same amount of traffic. It …

Online Life

Meet the woman who’s driving digital experimentation at The Washington Post

Lunch has arrived at a West Village restaurant, but before Cory Haik digs in, she does something a 20-year-old might do: She sends photos of her meal …

How The Washington Post leapfrogged The New York Times in Web traffic

The Washington Post proclaimed itself “America’s new publication of record” after it broke another online traffic record in October, surpassing The …

Engagement is Relational, not Transactional

My origin story is a tale of constant change. The most recent transition, from running the multimedia desk at the New York Times to chairing the …

Why the Financial Times is betting on 'audience-first'

Renée Kaplan, the outlet's head of audience engagement, explains how the FT is investing in metrics beyond page views

Journalism

A View of Our National Parks From Space

Some of our national parks are so grand, so sweeping, that they make us feel tiny by comparison. The views give us a sense of our place in history …

My Excel tips for journalists

I created this (blog?) for myself so I can keep on top of Excel. I am going to add to it throughoutThe post My Excel tips for journalists appeared …

Analytics

In Text Length : NPR

What are this white supremacist's intentions with a tiny Nebraska town?

Craig Cobb planned to start an Aryan community in Leith, North Dakota, three years ago but was convicted of terrorizing local residents. Now he’s buying property in Red Cloud, Nebraska – but for what purpose is unclear<p>In September 2012, Craig Cobb moved to Leith, North Dakota, and started buying up …

Southern Poverty Law Center

Find out which beer is made closest to you with this crazy map

You know what's great? Beer. And the only thing better than a great beer is a great <i>local</i> beer. Wouldn't it be nice to know which of America's literally thousands of breweries is closest to you?<p>Well now you can! A dedicated community of GPS enthusiasts maintains a list of every brewery and brewpub …

Beer

15 tips for newsgathering via Twitter

I gave a talk to political journalists covering the UK election at Twitter HQ last week. Here’s a slightly adapted version of the Twitter …

Social Media