Ayodele Adeleke Gideon

6 Flips | 1 Magazine | 6 Likes | @AyodeleAdel2dum | Keep up with Ayodele Adeleke Gideon on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Ayodele Adeleke Gideon”

10 Ways To Humanize Your Brand Through Storytelling

We live in a noisy world. Nowadays to stand out as a brand you either have to offer an unparalleled customer experience or become a really engaging storyteller. Or both.<p>As I help companies small and large strategize on how to become ‘the beloved brand’ I walk them through a variety of things they …

The Psychology of Logo Design: Colour

Last week, I introduced the ideas and concepts around using shapes in logo design and how the psychology of the shape attracts customers. Today, I am …

10 Ways Your Brand's Content Strategy Can Break Through the Noise

Content marketing isn't unique.<p>And you're hearing that from a company that eats, sleeps, and breathes content.<p>Most B2B companies have hopped on the content marketing train, so in order to break through the noise you have to do something unique. So what's your brand's secret sauce?<p>We spoke with 10 …

Understanding Logo Types

Logo design is a strange bird. Some logos undergo vigorous $500k processes while others are simply sketched on napkins in seconds. Does it matter? …

Graphic Design

3 types of logo design

Companies spend thousands (often millions) of dollars and countless man hours developing and marketing their products. However, a sale often hinges …

4 steps for execs to create powerful personal brands

A personal brand is the story people think of when they hear your name.<p>If you’re a top executive seeking to be a leading voice in your industry, …

Public Relations