Ashley Colon

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Decoding the Three Biggest Buzzwords in Digital and Social Media

Digital moves at a hyperactive pace. With trends coming and going constantly and saturating the way users interact on the internet, the only way to …

Marketing

A Winning CMO Marketing Strategy Must Combine Art and Science

Today’s CMOs have a difficult job. Not only do companies rely on CMOs to deliver their company’s message to their customers and drive growth, but …

The Four Trends That Should Drive Retail Strategy in 2017

Retail sales in 2016 were projected to reach $22 trillion globally, buoyed by events such as Alibaba's $18 billion Singles Day and the 11 US …

eCommerce

When You Have to Fire Good People

Getting fired can be devastating, especially to a conscientious employee. As a manager in the tech startup world, where turnover can be quite high and things change fast, I’ve had to let many good people go — and when I do, I’m acutely aware of how painful it is for them. But because I also focus …

SoundCloud launches $4.99-a-month fully on-demand streaming product

But there's 30m more tracks available on its $10-a-month premium tier...The post SoundCloud launches $4.99-a-month fully on-demand streaming product …

Music Industry

FastForward 2017: Making Sense Of A Data-Driven Music Industry Culture

American composer, professor and new media artist R. Luke DuBois once declared that “the history of music is the history of technology.” Indeed, from over 40,000 years ago, when humans began building the first instruments, to the present day, where streaming, piracy and emerging technologies like …

Music Industry

4 Ways To Earn Respect As A Young Manager

There has been a subtle and growing shift in the workplace over the past decade. Today, young professionals are carving out prominent places for themselves. Despite, or perhaps because of, their age, being young in the workplace has evolved from handicap to advantage.<p>Gen z leaders are pushing …

Leadership

What’s the Difference Between Remarketing and Retargeting?

A mere 2% of people actually convert to becoming a sale the first time they land on your webpage. This number might seem surprisingly low, but the …

AdWords

What Does the Snap IPO Mean for Marketers?

It started as a silly social media app that deleted photos or videos after a few seconds. Many marketers were doubtful at first—how could this app, …

Three Strategies To Reboot Your Business When You Hit A Plateau

Whether your company is a startup that has experienced some success or an established company, one thing is nearly certain: at some point your business is likely to hit a plateau. The startup world is filled with tales of companies that launched successfully but couldn’t build long-term, …

Business Strategy

How Workforce Analytics Can Change Your Company

Picture yourself walking into a huge, imposing library.<p>Books of every genre and length line the shelves; those shelves begin at your feet and go up, up, up far beyond your vision. Then, imagine walking over to a random shelf and reaching out to the first book you see. You open the book and read the …

Data Warehousing

The Future of VR at Music Festivals Isn't as Lame as You Think

Music festivals are gearing up for an arms race in VR experiences, and this summer is likely to be an inflection point. But what will that look like?<p>Sometimes technology and culture smash into one another in surprising ways that no one could have predicted, changing the future by necessity. But …

Virtual Reality

Spotify Hits 50 Million Paid Subscribers, Lifting Music Industry

Spotify has surpassed 50 million subscribers, extending its lead over rivals Apple Music, SoundCloud and Google as the world’s largest paid music …

Music Industry

13 surefire ways to tap into your creativity

Here in L.A., many a "creative" crafts vision boards, recites affirmations and generally begs and barters with the gods for inspiration and stick-to-itiveness — as still-undone projects nag at the do-it-tomorrow soul. Rather than letting your genius ideas languish another year, another decade, …

Creativity

Your Team’s Time Management Problem Might Be a Focus Problem

“My team has a time management problem,” leaders often tell me. For example, an executive might say that their teams aren’t moving the needle on important projects, yet staffers seem busy and stressed. “Time management” becomes a catchall solution to this problem, and they want to hire me to offer …

Managing Cultural Differences in Negotiation

Imagine that you’re about to engage in an international negotiation with someone from a different culture. How would you go about it? In all …

Harvard Law School

3 Ways Virtual Workers Make Organizations More Effective

Avoiding in-office distractions can be a major plus for your company.<p>As the American workplace evolves, more and more companies are thinking of ways to increase productivity without reducing the caliber and engagement of their teams. Additionally, there is increased pressure on venture-backed …

How To Have A Confrontational Conversation With An Employee

The ability to effectively confront a staff member is a skill that no leader really wants to develop. But in order to be a great leader and employer, it’s a critical talent for you to master.<p>When these tough conversations are handled well, it can lead to positive change, newfound direction and …

Self-help

GE CEO: It is the end of the 'global elite'

"We're in an era when some very basic assumptions about the global economy are being tested," he said in his annual letter to shareholders. "There is deep skepticism toward the ideas that powered economic expansion for a generation."<p>That said, globalization is not coming to an end, according to …

Globalization

Live Nation companies now manage over 500 artists worldwide

Everyone from Roc Nation to Philymack and Vector named as a subsidiaryThe post Live Nation companies now manage over 500 artists worldwide appeared …

Roc Nation

Jay Z is right: Radio is the worst place to listen to music

Is radio dead? Data show it isn’t as a whole—yet as a music platform, it’s a whole different story.<p>In a candid interview between Frank Ocean and Jay Z that aired on Apple Music’s Beats 1 radio station Feb. 24, the latter spent a good portion mourning the golden days of radio, where he got his own …

Music Industry

How the technology behind Bitcoin could change the music industry

<i>The music industry is in crisis, outpaced by the digital revolution and unwilling to innovate and adapt. With all but the top-earning musicians</i> …

Austin lost 1,200 music industry jobs in 4 years, study says

Austin’s music industry has shed more than 1,200 jobs in just four years, according to a study released Monday.<p>The report, commissioned by the …

Why Indie Artists Can't Afford to Skip Streaming: Guest Post

It was a watershed year for the half-million or so artists and labels <b>CD Baby</b> distributes worldwide in 2016. It was the year its artists' lifetime …

Music Industry

A Social Media Influencer Launches A New Agency To Transform The Industry

Just over three years ago, Valeria Hinojosa, a banker turned blogger, set out to live a more nomadic life. Frustrated with days in the cubicle, yearning to spend more time on the road, and in the water, living a more balanced lifestyle, Hinojosa left a well paid job in Miami for the freelance life. …

Public Relations

How The Grateful Dead Inspire the Power Attorney Behind Dave Matthews Band & Pearl Jam

Veteran attorney Elliot Groffman on streaming royalties, revenue models and industry prospects under President Trump.<p>On the Friday of Grammy week, …

Music Industry

‘Spotify for business’ startup Soundtrack Your Brand raises $22M, plans to grow Seattle-area office

A Spotify-backed company that gives businesses legal and data-driven background music is raising more cash to help expand its operations.<p>Soundtrack …

2017 Super Bowl halftime: Lady Gaga is most-watched musical performance ever

Lady Gaga's performance in Houston included hundreds of drones and a pre-recorded jump off the roof<p>The Patriots’ 25-point comeback in the second half …

Alison Krauss (‘Windy City’): First solo album in 18 years is ‘an early contender for Album of the Year’

“Windy City,” the new album by <b>Alison Krauss</b>, was released on Friday, February 17. It’s her first solo album in 18 years, since she released “Forget …