Ashlee Shroyer

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Scientists Can Now Read Your Memories

Researchers have mapped rats’ memories, and humans could be next.<p>Scientists may have cracked the code of memories by successfully tracing how they …

150 Reasons Why You MUST Invest in Email Marketing

If you are seriously considering investing extra effort into email marketing, I want you to block off the next couple of hours in your schedule and …

Marketing

15 Crucial Social Media Mistakes You May Be Making

We are in the midst of the digital era, where it’s no longer optional for businesses to be on social media. And in this era, the average internet …

Marketing

The Many Causes of America’s Decline in Crime

A new report finds that locking up more offenders isn't making people any safer—and may even be counterproductive.<p>The dramatic rise of incarceration and the precipitous fall in crime have shaped the landscape of American criminal justice over the last two decades. Both have been unprecedented. Many …

Crime

Battle to get senior women in business

The lack of female chief executives is a global phenomenon, with women still a rarity on the boards of large firms.<p>Yet some executives are beginning to wake up to the benefits that female leadership can bring.<p>So how can more women be encouraged to aim for the top - and what lessons can be learnt …

Leadership

Fortune.com

• 1. To license Fortune articles, excerpts, or headlines for republication in various media (including books, eBooks, film, web, newsletters, …

6 Tips to Create and Publish a Killer Article on LinkedIn

In February last year, LinkedIn gave every member in the U.S. the ability to publish posts on LinkedIn – and the response was swift and enthusiastic. …

Infographics

Social Media Campaign Strategy: What to do Before, After and During a Campaign

Share<p>A social media campaign doesn’t start when you send out your first Tweet, and it doesn’t end when you send out your last one. Depending on the …

Public Relations

45 Ways Social Media Can Land You a Job

If you’re a smart job searcher, you have probably researched everything there is to know about resumes, cover letters, interviews, and all of the other job-searching basics.<p>But you might not be as familiar with the newest member of the job search family: social media.<p>Sure, most people know how to …

Social Media

The lazy person's guide to personal branding

You have a personal brand, whether you like it or not.<p>Thanks to the Internet, everyone can present a shiny, online version of themselves as a quick …

New #MarketingNerds Podcast: SEO for User Interface Design

Podcast: Download<p>Subscribe: Apple Podcasts | Android | RSS<p><i>Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts!</i><p>In this …

Top 6 Marketing Measurement Technologies

As a marketer, proving the impact of your campaigns through conversions and ROI is how you demonstrate your value to the company. It has always been …

Marketing

Don’t Make These 9 Social Media Marketing Mistakes

Social media marketing should be part of your strategy.<p>Social networking is the most popular online activity, so it makes sense for businesses to try …

Marketing

The World's Most Influential CMOs 2014

CMOs increasingly have taken on responsibility as the voices and faces of their companies. They are visible in ways never before possible, thanks to the advent of social media. In many cases they are the most accessible executives in any given organization. They represent their company brands, but …

5 Easy Ways To Create A Brilliant Background For Your LinkedIn Profile

The transformation has started. LinkedIn has begun rolling out a feature that allows you to upload a customized background for your profile. A few months ago, LinkedIn provided this functionality to Premium members, and it’s now being made available to freebie members. It will roll out over time, …